Speak Your VisionLogo Design Contest

Hi guys, I'm in a different time zone (Australia), so I'll most likely be posting comments while you're all asleep!

But it's nice for me to wake up and see lots of new entries... :-)

My main comment about the entries so far, is that they are much too MASCULINE.

If you read my brief, you'll see that my main audience is women, at least initially, so the design needs to appeal to women.

#3, #4, #6, and #7 even have pictures of men in them! So that's way off the mark.

#9, #10 and #11 are a bit better, but the image of the microphone is also very masculine.

Also these designs are much too CORPORATE. If you read my brief, you'll see that my clients are alternative, high-consiousness, cultural-creatives - not mainstream typical corporates.

If you read the brief, you'll see that I've given you lots of guidance.

Hi guys, I'd prefer if you went less literal on the "speaking" (ie microhpones, speakers, mouths, faces) and concentrated more on the FEELING of my brand.

Inspiration, Self-Expression, Passion, Higher-Consciousness. Spiritual. Feminine.

Thanks!
Tahnee

Okay guys, here's some more specific feedback, now that I've woken up here in Australia!

#20 - I love the flowing feminine writing, but having it all one colour is much too dull. I want the logo to be cheerful and colourful, with lots of energy. It also needs a bit more energy, some sparkles or swirls or something other than just the letters.

#21 - I LOVE the COLOURS - my favourite colours so far. I also love the ENERGY in this image, particularly the little sparkles. And I like the way you've drawn the person, veyr flowing. But I don't really like the purple cloud behind the figure - I'm not sure why - I think maybe it's a bit too cartoon-ish, not sophisticated or flowing enough.

#22 - I seriously LOVE this design, but I hate the colours. I'm not a fan of orange or lime green. I much prefer aquas and violets and blue-based colours like that.

#16 is much too corporate for me, but I do like the energy in the swoosh

#10 - I love the energy of the lines radiating like sunlight. But I don't like the colour orange, so that is putting me off :-( Also, there's something a little masculine about this image. But it's a good start!

#26 - Almost the same as my comments above - I love the energy of the lines radiating like sunlight. But I don't like the colour orange, so that is putting me off :-( Also, there's something a little masculine about this image too. But it's a good start!

#22 - I really like the COLOURS in the mouth and eye, but I don't like the black lettering, it's much too harsh and masculine. Also, there's something about the eye in the mouth that's a little creepy...

#11 - Again, I like the energy in this picture, but I don't really like the lime green. I prefer blue-based colours, like acua, violet, pink.

#13 I like the energy, but it's much too masculine - looks like someone is punching someone!

#8, #1, #19, #5, #23, #15, #19, #12, #14, #25, #24, #9 - are all too corporate for me.

#4, #7, #3 - are too cartoon-ish for me.

But seriously, it's a great first day everyone! I'm very excited, as I can feel that this is leading to a great design...

So to sum up all the main points from above:

(1) I prefer cheerful blue-based colours, like aqua / violet / pink. I don't like yellow-based colours like orange or lime-green! (I don't mind those as accents, eg flecks of yellow sunlight, but I don't want them as the main colours.)

(2) I don't want the image to look masculine. So no more big microphones, guys! :-) Keep the image feminine and flowing and beautiful.

(3) I want the image to have a sense of movement and life, so it's inspiring. Things like swooshes, flecks, sparkles, swirls etc add life and passion to it. I like that.

(4) I don't want the image to look dull and corporate.

(5) I don't like images that are too cartoon-ish. I want it to be more sophisticated than that.

Thanks guys, you rock!

#41 - Now we're talking! That's really creative. And beautiful!

Hello amazing designers!

At the last minute, my marketing people have told me I need to emphasise the word "speak" more than the other two words! In fact, they want me to emphasise the word "your" the least! I'd like to try it out, to see if they are right...

Can you think of a way to do that? I look forward to seeing your ideas.

NB: Another option is to have a design where I can emphasise different words depending on when I am using the logo. eg by simply changing the highlight colour.

Cheers
Tahnee :-)

Hi guys,

I've been away all day on a film shoot - just got home and logged on.. to find that there are SO MANY new designs and there is only 5 minutes to go!

I'll have a look at them all over the next few hours... But I may have to extend the competition a day or two, given I didn't have the chance to give any of you feedback on your designs today because I was away...

Thank you all for your great work!

Cheers
Tahnee :-)

Hey guys, don't worry, I haven't ranked the designs yet!

I'm temporarily moving lots of designs to the not-interested pile, so I can see things more clearly. But don't worry, I will be moving some of them back!

So please don't withdraw your designs till I've announced the winner.

I'm temporarily grouping designs according to designer, so I can compare each designer's work against their own work so that can choose the best one from each designer.

THEN I'll pick the winner. So stay tuned!

Tahnee :-)