Top Three Things to Communicate
#1 - National identity of host country, in this case the Republic of Serbia.
#2 - Consistent to the RLEF European Championship logo.
#3 - Recognisable as an RLEF tournament, for example, people recognise the FIFA world cup by the logo.
Our Ideas and Additional Information:
We are looking for a logo that will be changed every two years, for each edition of the Rugby League Under-19 European Championship. This logo is the first in the series. The logo should include the words "Rugby League Under-19 European Championship" and "Belgrade 2018".
There are two main concepts. If you look at the various FIFA world cup logos they are instantly recognisable as they retain the basic shape of the trophy. We want to retain recognisable elements of the EUROPEAN CHAMPIONSHIP logo and also, crucially, add elements that make it instantly identifiable as a Serbian logo (then in 2020, it will need to be French symbols etc etc). So, Serbian cultural patterns, some elements of the national flag or the country.