MyScorecard Logo Design Contest

MyScorecard has selected their winning logo design.

For $350 they received 97 designs from 18 different designers from around the world.
Contest
Logo Design Brief Hide
myscorecard
United States

What We Do

MyScorecard is a Web service and golfer community that enables golfers to track their USGA Official Handicap online, improve their golf game, and interact with other golfers.

Industry

Internet

Top Three Things to Communicate

#1 - MyScorecard is a site for all golfers
#2 - Authoritative, established, and sophosticated
#3 - Tool to improve your golf game

Our Target Audience:

We target avid golfers. Our users are mostly male and range in age from college students to seniors. They are located all over the United States and Canada, are generally well educated with above average household incomes. They use our site individually as well as in groups and leagues.

Color Preferences

Blue and green

Themes

Masculine
Simple
Luxury
Serious
Refined
Commonplace

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print

Entries
Order by Ranking Entry Number

Contest Entries

Order by Ranking Number
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8th
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Discussion

Discussion

myscorecard
United States
Thanks everyone for your entries. We are going to post detailed comments on each logo. If you can't see comments on the other logos and would like to, let us know and we'll reproduce them for you


12 years ago
myscorecard
United States
Just a quick question - can everyone see the feedback we're leaving for each design? or are those only to each individual designer? Thanks.
12 years ago
scottbarger
United States
Your comments are visible to everyone...or at least they are to me!
12 years ago
myscorecard
United States
Hi everyone - thanks very much for your first entries. We very much appreciate your efforts. There are things that we like about each one, and so we thought we'd give some overall feedback here.

- We like the font, colors, simplicity, and classic look of entry #4
- We like the concept of the abstract golf figure of #7
- We like the "bouncing ball" concept of #5, and are also intrigued by the golf scoring concept (though not quite sure how we will end up coming out on it)
- We like the golfer figure of #13
- We like the the attempt to integrate the figure into the logo in #15
- We like the positioning of the abstract figure in #8
- We like the way you've slightly capitalized the M and the S in #10

We're happy to give more feedback on each logo individually - just post a comment on it with any questions you have. Keep up the great work! -Jack & Tom
12 years ago
myscorecard
United States
We wanted to thank everyone for their efforts and for their entries. We've been very pleased with the output of this 'tournament'. We are going to take our top ranked entries and solicit feedback from a few of our customers. We'll get back to everyone with a winner in 2-3 days. Thanks very much!

12 years ago
logomotives
Philippines
#97 :)
12 years ago
eliothochberg
United States
All;

Are the designers all creating the golf figures from scratch? As I read the rules for this site, clip art is not allowed.
12 years ago
zrox
United States
Can't speak for the others, but mine was hand-drawn.
12 years ago
bluejet
Australia
I would assume most people would create their own.
I actually love drawing my own images if needed, its part of the enjoyment.
Otherwise you know its not 100% your own.
12 years ago
eliothochberg
United States
Okay, thanks for responding. For me, that level of drawing is beyond the scope of this price range, so I wanted to get a sense of what others were doing.
12 years ago
myscorecard
United States
Thanks to everyone for their efforts and their logos. Over the past few days we surveyed a large number of our users about their preferences among our top-ranked logos. Interestingly enough, the majority came back and chose entry #86 as their favorite. For us, our customers have the final say, and so we have declared zrox's design the winner. That said, there are a number of designs that we personally find very actractive, and look forward to working with those designers in future.
12 years ago