Melbourne Pools & SpasLogo Design Contest

Logo Design Contest
Contests / Melbourne Pools & Spas

Melbourne Pools & Spas has selected their winning logo design.

For $375 they received 192 designs from 33 different designers from around the world.

Logo Design Brief

Client
Australia
What We Do
Design and build high quality concrete swimming pools and spas.
Industry
Construction
Color Preferences
I like the colours in the Australian Flag, Dark Blues, Reds (deep reds preferred), and white, however I am very open to your ideas for something special and imaginative. I also like the look of Red grey and white together however if these colours are used, blue must also be present. I am relying on a designer’s knowledge of colour psychology to use the most appropriate combination of colours regardless of my preferred colours mentioned above, to convey Quality, purity, prestige, Strength, Confidence and Imagination. The only colour I dislike is bright orange. Colours must translate well for printing, web design, site signs, magazine advertising and company clothing.
Our Ideas & Additional Information
This is a high end pool construction company operating in Australia’s second largest capitol city. Melbourne Pools should dominate while the & spas portion can be less dominant in the design. The logo needs to be eye catching but not tacky as it will also be displayed on a site sign out the front of the client’s property. Definitely no Tropical Island scenes, palm trees, smiling dolphins or any other corny cartoon like mascots please. As mentioned previously this is a company that is serious about its professionalism.
Themes
Luxury
Colorful
Refined
Secure

Entries

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Discussion

 
Looking forward to receiving everybodies design. I will try to provide as much feed back as possible to help you all come up with a fantastic logo.
Good luck to all participants.
12 years ago
 
Thanks for your submission #1 by amys. Just a quick note to let you know that there is no R in Spas. If this is an intentional play on words I would still prefer correct spelling.
It's late here in Australia so I am off to bed now for some sleep.
Thanks
12 years ago
 
Hi all.
I would also like to see Melbourne Pools in the same font size and the & spas in a smaller font for some comparison.

Thanks
12 years ago
 
Hi everybody
Sometimes the customer doesn’t really know what’s best for them. Another way to approach this competition is to imagine that you owned this pool construction business. With what you know about design, what would you be proud of to display on your website, business cards, stationery and company clothing to best portray the emotions described in the brief.
Alternatively if you were looking for a company to build your swimming pool and you had nothing to go on other than how they presented themselves through their logo, what would the logo need to have and look like to attract your attention?
My only request is still no cartoon mascots or palm trees.
12 years ago
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