Making Success the Rule, rather than the Exception, in the Innovation Cycle
What We Do
The Innovation Management Institute organizes workshops and events where managers learn proven methods to improve innovation efficiency and rates of success.
Top Three Things to Communicate
#1 - Cutting-edge
#2 - Inspiring
#3 - Reputable
Our Target Audience:
Occupation: Managers, Leaders, Entrepreneurs, C-Level executives
Industries: The innovative side of all industries (from high-tech to CPG to non-profits)
Professionals: Mid-career +
Age: Usually 30+
Blue, but not as the only color.
Orange might also be nice.
Our Ideas and Additional Information:
The word "Innovation" might be distinguished visually (color, kerning, font, placement, etc.) from "Management Institute."
The logo should be easily recognizable and easy to read, even when it is rather small (i.e. on business cards or 3rd party sites). High color contrast is good, as some 3rd parties may render the logo in black & white.