Sugar Valley Country ClubLogo Design Contest

Logo Design Contest
Contests / Sugar Valley Country Club

Sugar Valley Country Club has selected their winning logo design.

For $350 they received 441 designs from 34 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
This is a private country club that offers golf and dinning that was just purchased and we are looking to "reinvent" the club.
Industry
Sport
Color Preferences
We are open to various color palettes, however we would like to see earth tones of green(s), perhaps with accent of gold (although not necessary). The interior and exterior will be redecorated in earth tones and want to convey a classy but comfortable feel. We are not interested in a lot of colors in the logo, rather prefer to keep it clean.
Our Ideas & Additional Information
We are open to either an updated version of our existing logo (see attached) or a completely new logo. If you go the route of an updated version of our logo, we would want it to incorporate the "AT&T golf ball on tee" feel (although an updated version) but would want a noticeable change whether in style and/or in added design elements (again to reflect that it is a "new" club - as it now has new ownership, key staff members, and will be going through improvements to the facility).
Historically, country clubs have done a traditional shield with crossed golf clubs...etc. Our current logo does not incorporate this style, however if you go that route, I would want a modern take on that idea. In order to do correctly, it would have to convey a younger contemporary look rather than the stuffy traditional style.

We are in a fortunate position that as new ownership, this is our time to change anything we want. We want designers to have the freedom to experiment. I will be active in commenting and ranking (at least 4-6 times/day) so that you are very clear about our thoughts.
Themes
Masculine
Luxury
Modern

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Discussion

 
Client
Thank you in advance for your work in helping us "reinvent" our private country club. We want you to have a great deal of creative license and as the Contest Holder, I will be very active in ranking, posting general comments, and giving specific feedback to design submissions. I will be on the site a minimum of 6 times per day so that you have quick feedback.

Once the project is completed, we will have a need for numerous marketing materials (brochures, postcards, flyers, etc.) if you are interested. Since the club was just purchased, all marketing pieces need to be recreated. So as not to muddy the water of this contest, we will have that discussion with the designer, but I wanted you to know our long term plans.
13 years ago
 
Logo Designer
Hello! Here are some hints for getting the most out of your contest as it progresses:

~~ Rank designs daily -- this will encourage participation.
~~ Rank and re-rank a variety of designs to get a variety of new entries.
~~ Ranking gets your contest noticed! Unless your contest is Private, 1st place entries are posted to the portfolio page: https://logotournament.com/portfolio
~~ Ranking designs daily will also keep your contest from getting cluttered.
~~ The more feedback you provide, the better results you will see.
~~ Designers are not offended by "Not Interested".
~~ Over-use of "Not Interested" discourages participation.
~~ Ranking is a non-monetary means of showing appreciation for the Designers' hard work.
~~ Designers earn points for ranked designs. We like to earn points.

More detailed information on how to get the most out of your contest can be found here:
https://logotournament.com/forum/general_discussion/914

You can also look in: https://logotournament.com/forum/contest_holder_discussion .
13 years ago
 
Client
Removed by Contest Holder
13 years ago
 
Client
Regarding #4, This no reflection of your design, and certainly you would have no way of knowing this, however our course does not have any mountains in the area. We do have hills, as well as a lot of trees, which would be a more appropriate element than mountains.
13 years ago
 
Logo Designer
Thank you for the feedback. Quick note to help you with you contest. If you click on the individual design you can leave specific feedback to that particular designer. We also receive notification via email that you have made a comment and helps us become aware of activity on our entries. Look forward to more feedback. Thanks and good luck with your contest.

K
13 years ago
 
LogoTournament Staff
Admin Note: My apologies for the strange extensions etc. I misunderstood a request from the client.
13 years ago
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