OUTPERFORM LLCLogo Design Contest

Logo Design Contest
Contests / OUTPERFORM LLC

OUTPERFORM LLC has selected their winning logo design.

For $575 they received 376 designs from 33 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
The way business should be done!
What We Do
The firm does healthcare management consulting - mostly to medical group clients - primarily in the mid-Atlantic, but available to all U.S. markets.
Industry
Consulting
Color Preferences
Burgundy Red
Gold
Platinum
Black
Grey
Green / Olive Green
White
Purple

All the above are preferred, but others will be considered
Our Ideas & Additional Information
See current logo and other information at www.outperformllc.com
Themes
Masculine
Refined

Entries

Order by
Ranking
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Discussion

 
Thank you to those who have contributed ideas so far. I have several good ideas, but nothing I've determined to be superior yet, and I'm hoping for more input. Here are some takeaways from the first designs to help you design more to what I would like.

Red, black, white and grey are preferred colors, but please experiment with gold, green, olive, blue and others.
I prefer the company name to be written in small letters with fonts that are more rounded.
The "LLC" should be in the logo somewhere at the end of the name.
For the most part, unless it is required for your design, the "utperform" letters of the name should be the same color to avoid emphasizing either "out" or "perform" at the expense of the other part of the word.
The icon can either be part of the name - as in O - or in can be stand-alone with "outpeform" spelled out separately. Regardless of how you do it, the icon should be able to stand alone and represent the essence of the company, since I intend to use it as the icon for website tabs, favorites, etc.
The tagline, "The way business should be done!" should be part of the logo, and probably should be italicized to offset it from the rest of the logo.
Experiment with different colors, fonts, shading, dimension and perhaps use thin lines. I like masculine lines and edges in the design that are creatively coupled with some modern, smooth, flowing shapes that are more feminine.
Although my business is healthcare consulting, I want to avoid using medical imagery and prefer business and economic imagery. I will consider medical imagery, but would need it to be very creative and interesting. So, generally, please avoid, EKG, hearts, medical crosses, etc. unless you have a particularly unique idea for it.

Thank you for your entries and keep them coming.
10 years ago
 
To all designers, I want to thank you for your entries. I spent some time tonight narrowing to a top five and discarded about 15 entries that were ranked and discarded a few new entries that just came in tonight. I feel the top five are some good options, but I do expect tomorrow to try to be busy looking at more entries that I hope arrive. If you submit further entries, I will review promptly and provide feedback and rank or discard. I appreciate your interest in my company, its logo design and your creative work. Thank you!
10 years ago
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