What We Do

we coach new food gardeners on how to grow food at home. most new gardeners are enthusiastic at the start then realize they don't know how to deal with what they're encountering in the garden, like pests/diseases, weeds, how much to water, when to plant what, why aren't their plants producing, etc. Its frustrating - so we shorten the learning curve with personal coaching and an intensive seasonal program.

The target audience is new food gardeners - they are usually female, homeowners, middle -upper middle income, educated, liberal, health minded, 20s-50s, living in Metro Atlanta, hip but not hippies.

Industry

Color Preferences

black and white plus green, purple, orange - muted colours. not necessarily all of these, i like to keep it simple so it looks good as a B & W logo and on different colour backgrounds. but you can play with these in different combos. its should feel secure, like "we know what we're doing, we've got you", and uplifting, like a small blast of fresh rosemary. clean, very clean; and modern/hip

Our Ideas and Additional Information:

i have no ideas! zero. sorry i cant give more guidance. will be able to identify what i like and what works once we get rolling and i see some designs. thanks.

the attached ai files - i love these colour combos and the overall style, kinda mid-century modern feeling, love how the green purple and white pops in that one, i think its no 3.

that's all i got right now. thanks!