Food Lab BrusselsLogo Design Contest

Logo Design Contest
Contests / Food Lab Brussels

Food Lab Brussels has selected their winning logo design.

For $475 they received 230 designs from 18 different designers from around the world.

Logo Design Brief

Client
Belgium
What We Do
A digital & physical platform to promote creative synergies between the actors of the food sector (meeting center, conferences, chef’s kitchen workshops, trainings, co-working, café,...)
Industry
Events
Color Preferences
Not too flashy colors - you are free to suggest ideas.
Our Ideas & Additional Information
- clear, strong and visible
- Purified style yet distinctive typology
- Cannot exclude some activities ( for example to put a fork as symbol would exclude the coworking activities and activities linked to the beverage)

Three aspects could be symbolized in the logo :

1. The building could be symbolized in the logo but it can be done in a really subtle way. Like a subtle square or rectangle shape. (see attachment)
2. The kitchen (example: kitchen wall tiles, the circle is a plate, etc.)
3. The human dimension (because of the networking, the synergies, collaboration etc)
- We prefer the logo to be written horizontally

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Discussion

 
Client
Hi everyone, thanks for your suggestions. One thing: the "Lab" connotation is more connected to interaction (sharing concepts, idea's, meeting people, networking) tha
6 years ago
 
Client
*than a chemical laboratory, which has a very specific meaning in food. So please remove the idea of a cylinder lab icon.

Thanks!
6 years ago
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