Brilliant Elixir CraftLogo Design Contest

Hello, BrilliantElixirs!

Are you looking to get a great logo? Do you want to have your contest go really, really well?

Then, please go to this link (will open up in a new window):

https://logotournament.com/help/client/122

Thank you!

Sincerely,
The LogoTournament Design Community

Thank you so much for the first entries. We're excited to see what's rolling in.

My initial feedback on the first batch I've seen is that many of these are quite elegant but a bit more modern than we're hoping. Please think upscale hotel in the early 1900's America, but with an herbal twist.

Note: There's a challenging visual dissonance in the middle of the word "BRILLIANT" when in caps. The 'i's and 'l's become visually confusing with that many vertical lines ( | ) in a row. We've thought about trying the 'i's lower case to emphasize the dotted 'i's. I've imagined working this into the logo somehow as well. Lightbulbs, candles, street lights...

Thank you!

I like the idea of the logo being structured by a frame like in entries #36-40. Is it possible to do this with something more evocative of being herbal? Vines comprising the box, or classic 1890's twisting curls.

Many of these fonts are quite masculine. Can we try more of a 70% feminine 30% masculine look?

Thank you all so much. I hope my continual feedback is helpful.

Artists, I'm loving what's been rolling in today. The frames / stamps are really good.

Feedback that I'm getting from industry people is that we are selling an "Elixir" and that the focus should be on "Elixir" and not on "Brilliant". Can we see some logos shifted around with "Brilliant" de-emphasized and "Elixir" in focus? I think that keeping classy and clear with "Brilliant" would be possible while emphasizing "Elixir" with an apothecary font.

Not discounting all the awesome fonts that have been rolling in, but would like to see what it would look like with "Elixir" as the focus.

See REBBL's new branding for an idea on how to space this: http://scontent-b.cdninstagram.com/hphotos-xfp1/t51.2885-15/10431843_723777091013253_2135220513_a.jpg

Ideas:

Brilliant
ELIXIR
Craft

or

Brilliant
ELIXIR
of San Francisco

Thank you! This is going so well.

A lot of classy ideas have been pouring our way and we are deeply impressed and happy with what's coming here. Feedback that we are getting is that "craft" may be confusing to people. So, in the final push of this tournament, I would like to see if anyone has ideas on how "Brilliant" and "Elixir" can work together in a logo? Maybe equal, or maybe with a slight emphasis on either "Brilliant" or "Elixir" - artist's inspiration...

Thank you so much!
Brandon

I'm not feeling the BE's yet. Here are some ideas that I jotted in my horrid handwriting.

https://drive.google.com/file/d/0B2eMw_ThWBUOS2FNOC1LSzNlY1U/view?usp=sharing

The inspiration for this is that it needs to be clear and classy. This is the "icon" that we will put on everything - hats, hoods of hoodies, lapels of classy suits. This needs to be iconic.

Best,
Brandon