Simple is better. I have four ideas:
1) captivating color presentation and font with the words "trust life" - - do not use company name of Trust Life Today, just simply "trust life." Do not use all caps. All lower case is fine, or perhaps capitalizing the T and L will work.
2) do something unique with the T and L, still using the full words "trust life". Either use the first letter in each word, or ideally the last T in 'trust,' coupled with the L in 'life'
3) use of a tree. Left half of tree (same side of tree as the word 'trust') should be simple branches, perhaps even abstract branches. Right half of tree (same side of tree as the word 'life') should have leaves to represent life.
4)
http://www.ascenderfonts.com/font/addlethorpe-fonts.aspx
Using the idea of the font from the link above (addlethorpe 1 regular), have leaves be in the background of each letter, somewhat abstract, but still obvious leaves