The Painting CraftsmenLogo Design Contest

One idea we wanted to explore was going with an "old" or "traditional" kind of look, since "craftsmen" is an old-school concept, and because we will be located and serving historic areas.

A font that we considered using as a corporate font is called "Caslon Antique". Could this font or a similar font be integrated into some ideas?

10 years ago

fchp

Client

One thought for you to consider is that we will primarily be placing this logo on a white background. White shirts, white vehicles, and and white paper. So we want colors that provide good contrast. Thank you!

10 years ago

fchp

Client

In terms of color selection, we are considering going with a more "historical" color palette. In other words, more towards the muted, traditional colors rather than bright / rainbow colors. One example of a large selection of historical colors that we like can be found here, and includes just about every base color as an option.

http://www.californiapaints.com/find-color/color-collections/historical-colors-of-america.aspx

10 years ago

fchp

Client

Just posted an image in the contest brief that might help with direction. Thanks!

10 years ago

fchp

Client

We are thinking that the possible type of icon we might like with this would be a simple type of house (we have another business with an icon of a house, so this might tie in). Some kind of brush stroke is a possibility, but we want to keep it simple.

10 years ago

fchp

Client

Would like to possibly see more "word mark" designs that reflect the contest attachment. We still do like the idea of incorporating a very simple type of house design, but would want it to be secondary to the text. Thanks!

10 years ago

fchp

Client

On that last note, the house design doesn't necessarily have to be a roof-line type of design. An architectural element such as a door, or door frame that is partially shaded in color might be a nice touch.

10 years ago

fchp

Client

I uploaded another attachment that shows another possible color tone we are leaning toward, whether it is for an accent or the text.

10 years ago

fchp

Client

Our initial concept did show a burgundy/maroon color scheme. Some other colors from the link above that we are interested in are "rocky hill," "picholine," "whispering hollow," "georgian yellow," and "pumpkin." Thanks!

10 years ago

fchp

Client

Thanks for all the submissions! We are looking forward to working with our top 5 designers to come up with a logo that fits our business needs.

10 years ago