Intown Dental CenterLogo Design Contest

Hello! Here are some hints for getting the most out of your contest as it progresses:

~~ Rank designs daily -- this will encourage participation.
~~ Rank a variety of designs to get a variety of entries.
~~ Ranking gets your contest noticed! Unless your contest is Private, 1st place entries are posted to the portfolio page: https://logotournament.com/portfolio
~~ Leave private feedback by clicking on a design. Feedback will be made public upon contest completion
~~ The more feedback you provide, the better results you will see.
~~ Designers are not offended by "Not Interested".
~~ Over-use of "Not Interested" discourages participation.
~~ Designers earn points for designs ranked 1st - 10th. We like to earn points.
~~ After your contest closes it will enter Judging phase. You can re-rank designs in Judging.
~~ While in Judging, the designer ranked in first place can submit revisions

More detailed information on how to get the most out of your contest can be found here:
https://logotournament.com/forum/general_discussion/914

You can also look in: https://logotournament.com/forum/contest_holder_discussion

#8 like the bold (but not too bold) colors. A "family" orientation is important to that if you could modify the icon to reflect that.
Also can we see it with the icon to the left of the text as a comparison?

Note to all: want to minimize the use of "teeth" in the icons (unless very abstract) and focus more on the family aspect of the practice so an abstract family or sense of smile icon works better. Thanks!

#8 oh yes and terima kasih.

#1 Terima kasih. Colors too gaudy and don't want a "tooth" icon.

#2 colors too muted. want them to reflect more like colors that are in brief. Thanks. Also less toothy.

Note to All: Would like to see two options in your submissions: one with, and one without the web-address. The web address is www.intowndentist.com. Wouldl like to incorporate web address as long as it is not too busy. Thanks all.

#15 and #14 - colors are too similar - not enough distinction.

#15 like where you are going with the swoosh "D" but it is not close enough to a "D" - result "Dental" looks like "Entel". Grazie.

I just want folks to know that we have read Bugy's post below on how best to reward the efforts of designers and we will abide by it.

https://logotournament.com/forum/general_discussion/914

Thanks.

I have updated design brief.

Hi,
Please can you leave feedback to each designers page? Just click on each logo entry, and you'll be redirected there. This way, will be more easy for us to see your comments related to our entries.

If you want to add new general guidelines for us, just complete the contest's Brief Updates like you did until now.
Regards,
Ake

@Ake - okay. See your designer page for comments just posted.

We have updated the brief to consolidate our current thinking. Please reference it before submitting an entry. Thank you everyone!

Made this update to brief:

Previously we had asked that "Intown" be the same or up to 1/3 larger than "Dental Center". We have found this is taking away too much emphasis on this being a dental practice - especially now that the illustration is not dental specific. New update:

Please show "Dental Center" text at least the same size or up to 1/2 larger than "Intown".

We refined brief as follows:

We would like to refine our brief:

1) Instead of black backgrounds consider dark blue or green or something other than white if you wish
2) An intertwining abstract 3D simple, clean, crisp icon that will work on outdoor signage works best (as a reminder: that represents family (ideally son, father and mother). This might work as a family of abstract swans also.
3) An alternative language we want to consider is "Intown Family Dental" instead of "Intown Dental Center". If you can do both that is an advantage so we can compare.
4) Please explore having the word "Intown" up to 50% SMALLER than "Family Dental" or "Dental Center"

Thank you again for all your efforts.

Hi all. We have been pleased with the entries so far but we're still looking for the key concept that will knock us off our feet. Thank you to those who have put in such efforts so far - you are a talented group!

We're pretty solid on our brief right now I feel so please read the updated comments closely.

As an added incentive we have increased the prize package to $400!

Thanks guys for all your hard work so far - I have to say the field is still WIDE OPEN.

Guys - three things I wanted to point out:

1) Thanks for all your work so far
2) At present the top six designs are by six different artists
3) We will continue to immeadiately rank new submissions up to 3pm EST today, Friday. From that time until 3pm Sunday we will only be able to rank 3-4 times. We will be back and very active again for the last 8 hours of the competition!

Update: We have re-ranked and have a new leader for the first time in 2 days (sorry Ake!) and NINE of the top Ten spots are held by different designers! Thanks for all your contributions so far - it's going to be a tough choice.

As a reminder we will be mostly off-line Friday evening to Sunday morning EST but will be very active Sunday before our challenge closes Sunday evening. Thanks.

As relayed earlier - we will be offline for a few hours this evening and tomorrow but will be back on ASAP to give you more feedback. Thanks. Please keep the entries coming - we are reviewing every one!

We just re-ranked! Please - we want to see more family iconagraphy! Thanks all!

FYI we are actively giving individual feedback but will only be able to rank once or twice today Saturday as you cannot rank using iPhone. We are still looking for new innovative designs. Thanks!

Because we can't rank on our iPhone we want to point out that we would rank #161 and #163 in the top 3.

Sorry that should have been #165 and #161. thanks. #163 is in a style we like but does not capture the symbolism we are after.

We are back and able to do re-rankings several times today.

It seems that a lot of you are using swans as logos for us. We liked the swan symbol because swans are creatures that mate for life and we thought it was a good symbol to represent the long term dentist-patient relationship throughout my career. However, I am a comprehensive general dentist, and I treat the entire family from children to seniors and all procedures from braces to implants. That is why I would also like to see some abstract images that focus on family concepts.

Thanks for all the designs so far. There has been some really good stuff.