Escapism TravelLogo Design Contest

Logo Design Contest
Contests / Escapism Travel

Escapism Travel has selected their winning logo design.

For $275 they received 355 designs from 20 different designers from around the world.

Logo Design Brief

Client
Canada
Slogan
Extraordinary Vacations
What We Do
Travel Agency specializing in elite luxurious personalized vacations for discerning high net worth individuals that allow them to ESCAPE from their hectic daily routine to a relaxing pleasant revitalizing experience
Industry
Travel & Hospitality
Color Preferences
Here are some ideas, but I look to your designer expertise:
Turquoise water (RGB 10/208/238)
Orange sunset (RGB 255/153/0)
Could incorporate Green (lush vegetation RGB 55/186/41 or 0/200/130 ) and Purple (RGB 153/0/254)
Our Ideas & Additional Information
The logo should convey ESCAPISM - "To seek distraction and relief from reality or routine through a pleasurable diversion". Perhaps inclusion of a hectic/busy component blending into a calm/peaceful element. Logo must also definitely include a travel element - movement - but no traditional airplanes or cruise ships or suitcases!! Overall an ABSTRACT refined / elegant / simple / upscale design. Attached are some rough initial ideas as a starting point. The photo for our avatar (Maldives) and an inspirational image (Maroma) are also attached.

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Discussion

 
Client
Preferring the more ABSTRACT refined / elegant / simple / upscale designs.
7 years ago
 
Client
Another consideration is that the logo will need to translate well to grey scale or b&w for use on some mailings that don't support color. So the logo ideas should be maintained in a b&w image.
7 years ago
 
Client
I should have added that our preference is for an in-line logo with text to the right of the graphic, rather than square with the text below the logo. Something that works well as a header on a web page or on a mobile screen.
7 years ago
 
Client
A huge thank-you to everyone who participated!! Some amazing designs from some very creative individuals. I am so impressed with everyone's work. It was a VERY difficult final choice, and I had to rely to a large extent on the survey results. The survey participants had some very interesting perspectives on the designs. Ultimately the customers are the ones that need to be attracted by the logo, so in the end I had to defer to their suggestions.
7 years ago
 
Client
Entries ranked according to survey results.
7 years ago
 
Client
Out of the country for a short period so needing to extend contest by a couple of days.
7 years ago
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