Borderless OffroadLogo Design Contest

Logo Design Contest
Contests / Borderless Offroad

Borderless Offroad has selected their winning logo design.

For $375 they received 458 designs from 35 different designers from around the world.

Logo Design Brief

Client
What We Do
We design and manufacture accessores (mostly exterior armor for Jeeps. ex: offroad bumpers, skid plates, etc.)

Our products will be the lightest weight and strongest on the market, and will be high quality.
Industry
Automotive
Color Preferences
black, white, and metallic silver are the primary colors we want to use. Will also consider the "Jeep" Green, and other colors that are readily associated with the Jeep brand
Our Ideas & Additional Information
The logo will have to watermark well, and look good in a single color. Many uses will put product decals on their vehicles and usually prefer a straight black decal. The logo will also have to look good laser cut into steel as all of our products will have the logo/name cut into the product
Themes
Masculine
Gray
Luxury
Adventure

Entries

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Discussion

 
Many people spell "Off Road" as one word... "Offroad". I would like to see some logos with a space between the words and some with the single word.
11 years ago
 
I am still looking for a logo which incorporates the element of "Borderless" in the business name.

I am looking for something which is a visual example of being without boundaries (whether it be setting ourselves apart from the pack with our product ideas, overcoming physical boundaries while offroading, or how our brand offers our customers a freedom to experience adventure).
11 years ago
 
Please note for those who are putting a Jeep image in the photo that the grille has 7 slots.
11 years ago
 
Understood and agreed - thanks for the heads up!
11 years ago
 
I'm still not seeing a representation of "borderless" in the logos that I want to see. I'd like to see logos with just "Borderless" and NOT the "off road" in them.

I also want to see logos with elements other than the shield. I only like the shield because it is a bit abstract but some had the jeep grill integrated. I like that some designers brought a wheel or a gear into it, but that still does not really stand out to me as something that removes boundaries or borders. Please throw some new ideas out there for elements we can use.
11 years ago
 
Err
11 years ago
 
No more shield logos. I've decided I do not want a shield in the logo. And I definitely want to see only "Borderless", the "B", or a symbol of some sort in the logo. NO BOR or "Offroad".
Thanks
11 years ago
 
We are appreciating your efforts and your contributions. While we like some of the designs, they still don't have the feel that we are going for.

We would be interested in additional designs representing the "borderless" concept outside of the shield and compass concepts which we have already explored.

Please disregard the need to laser cut it into the final steel bumper, as we can simplify the logo later for that laser cut application. In other words, you are welcome to make the logo a little more complex if it will help you convey your message better.

Also, if you wish to incorporate a touch of color, we would be interested in the use of red (which is a subtle but modern compliment to black and white).

Thanks again for your contributions, we look forward to seeing the new designs!
11 years ago
 
I'm liking some of the new concepts. I like how some of the logos use thinner lines in the designs. Please throw out a few more like this if possible.
11 years ago
 
Update: Support has approved for a 24 hour extension to the "Open Phase" as we are still not seeing any concepts which are capturing the elements of our brand. Also, 3 of our Top 5 developers have been silent for the Top 5 Phase.

Please feel free to post up any new concepts which you feel represent Borderless Offroad.

Thank you!
11 years ago
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