Black Diamond Ski Weekend Logo Design Contest

Black Diamond Ski Weekend has selected their winning logo design.

For $350 they received 239 designs from 23 different designers from around the world.
Contest
Logo Design Brief
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bdsw
United States

Slogan

Bringing Soul to the Slopes

What We Do

Black Diamond National Ski Weekend & Winter Festival is an event where our nationwide network of Young Urban Professionals come together for a weekend of travel, adventure, socializing, fun and entertainment; our customers experience unsurpassed customer service and leave looking forward to next year’s event knowing their time and money was well spent.

Industry

Entertainment

Top Three Things to Communicate

#1 - Luxury
#2 - fun/adventure
#3 - sexy

Our Target Audience:

Trend conscious African American educated professionals ages 25-45 with a base income of at least $35,000 who enjoy the following recreational activities:

1. Theatre / Plays
2. Concerts
3. Professional sporting events
4. Shopping
5. Fashion
6. Fine dining
7. Travel
8. Networking
9. Club going
10. Listening to music
1. R&B
2. Neo-soul
3. Conscious hip-hop
4. House
5. Top 40

Color Preferences

like: yellow, blue, black, grey, purple

Our Ideas and Additional Information:

visit website http://bdswonline.com for information about the event
would like to see logo versions w/ letters BDSW
or with words (entire name spelled out) we have yet to decide which is best

Themes

Luxury
Refined
Masculine
Simple
Loud
Adventure

Style

Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Emblem

A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Television
Clothing

Entries
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Contest Entries

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Discussion

Discussion

NancyCarterDesign
United States
Hello! Here are some hints for getting the most out of your contest:

~~ Rank designs daily -- this will encourage more participation.

~~ Ranking designs daily will also keep your contest from getting cluttered.

~~ The more feedback you provide, the better results you are going to see.

~~ Designers are not offended by "Not Interested"

~~ Over-use of "Not Interested" discourages participation.

~~ Ranking is a non-monitary means of showing apprecaition for designers hard work.

~~ Designers earn points for ranked designs. We like to earn points.

More detailed information on how to get the most out of your contest can be found here:
https://logotournament.com/forum/general_discussion/914
13 years ago
danez
Indonesia
Hi.. CH..
are there other color reference..?? :)
13 years ago
bdsw
United States
we're pretty open to color, no Orange or Green though!
13 years ago
bdsw
United States
Ok Designers,
Everyone is doing an awesome job! I just want to suggest the use of other ski accessories like googles, poles, skis and ski boots. Continue to keep the designs clean, sleek, slick and urban.

Thanks for your creativity!
13 years ago
bdsw
United States
Ok Designers,
You have less than 2 days left. I'm very surprise that there have not been more entries in the last few days. I just reallly wanted to encourage everyone and to let you know that the winning designer may also have the opportunity to do further designs for this project and future projects as well. I want to thank you again for all of the awesome logos you have submitted so far and I can't wait to see what you produce in these last hours.

So Be Inspired and create, create, create! :-)
13 years ago
bdsw
United States
Ok Thanks for the changes but we don't love it. I don't think the there is a high enough contrast. Can you please lighten the blue on #191 also try a different color scheme that is still masculine. Also please add some shine, sparkle, bling etc.

Thanks:-)
13 years ago
bdsw
United States
In #191 can you make the skis purple and lighten the blue in the diamon just a little. We'd also like to see the words Black Diamond Ski Weekend at bit bigger and the "Bringing Soul to the Slopes" in a handwriting font and a bit bigger.

Thanks again.
13 years ago