Radar Commercial Real EstateLogo Design Contest

Just had an idea. Feel free to use a slightly different twist on the company name, Analog Realty Company, which can be abbreviated to ARC or perhaps the first letters of each word can be capitalized and emphasized. Either way, it could tie in to the some visual theme of an electrical arc, maybe in a lightbulb, perhaps the lightbulb of inspiration. Another idea, the word Analog in an old round gas station sign with perhaps a sketch of a storefront a bit behind it. Or the word Analog in the middle of one of those old-timey lighbulbs that seem to be all the rage of late. I hope this is helpful, but please know that I've bought this service trusting that you all were far more capable and talented than I could ever be at design, so please feel free to go with your own respective muses, even if they take you somewhere well outside of my probably all-too-obvious "retro" style ideas Thanks!

Thanks, artists, for the ideas so far. I'll give you each some individual feedback in a bit, but one thing that I should probably make clear (particularly for those of you not living in the USA and/or if any of you don't speak English as a first language) is that the words "anal" and "log" aren't concepts that I want to be part of my brand - hopefully for obvious reasons - so any stylistic choices that can be used to de-emphasize the two words individually and emphasize the idea behind the name, which is meant to convey a sense of reassuringly "vintage" values, integrity and conduct. Using a script font is obviously helpful in making the word stand on its own as much as possible, but the font also needs to be not be so stylized that it becomes hard to read. As I wrote to one of you directly, I wish my job and company could be so cool that I could have a kitsch component to my logo (radio motif, cassette-tape-as-letter, etc. - both of which I loved, btw), my job and my business aren't fun or cool, so the amount of room for clever design elements is, unfortunately, smaller than I wish. Oh, and all I do is commercial real estate, mainly shopping centers, so any imagery that resembles a residence is sending exactly the opposite signal that a commercial shop needs to send. Now, a Streamline Moderne storefront as a background or compositional element could be another story...

Thanks again,

John

Designers, thanks for your submissions.

I really love many of your designs, but after several days of looking at nearly a hundred examples has convinced me that there's just not going to be any way to adequately conceal the words "anal" and "log" in the name, so I'm going in a different direction for a name, Radar Commercial Real Estate.

If you have any ideas that you would like to submit, I encourage you to do so.

Thanks,

John

John,
if you want submissions for a totally new name and concept, you might want to consider extending your contest since there is only one hour remaining in the open phase. After it closes only the top 5 ranked designers will be able to participate.

one more note: if you do extend it would also probably be a good idea to update your brief, so that any new designers that come into the contest are clear about what is going on.

Also, can you note whether or not you still are considering any of the ones with the current name or will only be considering the radar name from this point forward?

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To all Designer the CH has changed the Name to RADAR Commercial Real Estate

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I've also instructed him to ask for extension of the Open Phase since we only have 1 hour remaining for top 5

Thanks, cdinucci and Scott, for the help. Sorry (sincerely) that I don't have a better understanding of how this site works. (It would help if their customer support would, um, support me by responding to my emails, though...)

Can someone please advise me as to how I extend my contest?

Thanks

Contact Ivan who is staff. He's usually good about getting back to you. Might have been slower because of the weekend.
C

Ivan will take care of it he's extremely proficient at keeping clients up to date. it's it still busy this time of year with holidays etc.

Designers, please feel free to see blurry photo that I just uploaded of a crayon drawing we came up with over a late lunch today. The three dots in the bottom right portion of the screen are not really meant to stay there (a Mimosa-driven homage to The Big Lebowski by way of a not-so-subtle attempt to make the radar screen also evoke a bowling ball. The dude abides.), so they can go. For that matter, please feel free to take whatever liberties you would like with this concept, general or specific. One thought that I had was that a cityscape could be outlined in bright green on the radar screen. I also think that, with the right approach, it may allow the overall design to be a little edgier.

In case I need to make this clear, you all are welcome to utilize this design or any part thereof for the design of my contest logo.

Thanks,

John

Hi John of course i can make all modification to the logo