American Trust Escrow Logo Design Contest

American Trust Escrow has selected their winning logo design.

For $750 they received 1218 designs from 132 different designers from around the world.
Contest
Logo Design Brief
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heidihaines
United States

What We Do

Escrow Services for Residential and Commercial Real Estate

Industry

Real Estate

Top Three Things to Communicate

#1 - Trustworthy
#2 - Sophisticated
#3 - Solid

Our Target Audience:

Residential and Commercial Realtors, Banks, Lenders, Mortgage Brokers, Builders and Title Companies

Color Preferences

1. No orange, No red 2. Bright colors ok if used minimally

Our Ideas and Additional Information:

CLIENT wants 2 options only:
• logotype with just the words "American Trust Escrow"
OR
• the letters ATE easy to read, NOT abstracted.

USE this link as inspiration MINUS flowery "&":
http://www.bebitalia.it/
Great mix of Modern and Traditional !!!!

NO super bold type, clients prefer medium to thin typestyles.

Themes

Simple
Serious
Refined
Elegant
Secure

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Clothing

Entries
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Discussion

Discussion

mizan
Indonesia
feedback?
13 years ago
ArtOne
Indonesia
wats happen??
13 years ago
logod
United Kingdom
Hi there.

Do you have any feedback? Who's heading in the right direction etc? What's looking good? What's looking not so good?

Cheers
13 years ago
gt aja
Indonesia
Wow, huge entries...
13 years ago
designer
United States
Would like some feedback as well.... thank you...
13 years ago
i'm not sure this is very serious....
13 years ago
2B Pencil
Canada
Attention All Designers.

I know this is frustrating as heck and that some designs were binned with out even a second look...it happens from time to time. My advice is forget this contest if you win you win if you don't there are hundreds more to enter.
13 years ago
Alexandru
Romania
This is exactly what happens when the CH is not in fact the client who makes the final decision.
13 years ago
gummer
United Kingdom
Thanks for the advice. I have been bitten several times and wont waste time on contests like this in the future.

Regards
13 years ago