ajbushong

We are a dental service organization (DSO) that owns and oversees a growing collection of dental offices, providing business management and support to those offices. Our audience is dental professionals (dentists, hygienists, and assistants) who we recruit to join our offices, as well as other DSOs, dental groups, and dental service/product companies. We are not targeting patients or the community at large — just the professionals who comprise and cater to the dental community.

We are a dental office offering a full range of preventive, restorative, and cosmetic dental services in a small, rural town in western Wisconsin in the upper midwest of the United States. Our patient base and target audience is predominantly middle class, white, and over the age of 35. Our community is mostly blue-collar workers, medical professionals, and service industry workers. We are trying to target more affluent patients from surrounding communities.

Merrill Smiles Dental is a dental office located in Merrill, Wisconsin. It is a general family dentist providing comprehensive care to all ages. The office serves a city and surrounding community of about 10,000 people in a rural and agricultural part of the state. The dental office serves mostly middle- and working-class patients. It has existed under a different name for many years in the community, so this is a rebrand.

We are a dental office in La Crosse, Wisconsin, that provides general and more advanced dentistry services to be of all ages and backgrounds. We are, however, looking to convey a high end appeal for those who are more affluent.

Provide comprehensive cosmetic and family dental care for all ages

Provide individualized comprehensive family and cosmetic dentistry to all ages in a comfortable and relaxed environment