Town of Littleton, Massachusetts - Logo to brand their Master Plan effortLogo Design Contest
Logo Design Contest
Contests / Town of Littleton, Massachusetts - Logo to brand their Master Plan effort
Town of Littleton, Massachusetts - Logo to brand their Master Plan effort has selected their winning logo design.
For $275 they received 51 designs
from 7 different designers from around the world.
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Logo Design Brief
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Client
Slogan
Cultivating the Future - Plan for 2030
What We Do
A Master Plan to guide town-wide decision making.
Industry
Color Preferences
Blue, Green, Darker Reds
Our Ideas & Additional Information
We tested very crude logo ideas with the public. The attached files represent rough concepts. The public likes the idea of multi-generational, adults handing the future to their children, also multi-ethnic/cultural aspects. They are very proud of their agrarian history, which continues today with small family-owned farms. They appreciate their open space, lakes, forests, but understand the community is growing, changing, and becoming more suburban in character. The logo should reflect the rural characteristics, but don't be afraid to put a spin on that idea. This planning process is about respecting and maintaining some of that rural character, while looking forward 15-20 years and planning for the future residents want.