Touch Lab Logo Design Contest

Touch Lab has selected their winning logo design.

For $350 they received 300 designs from 68 different designers from around the world.
Contest
Logo Design Brief
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nakimo
Japan

Slogan

iPhone/iPod touch news source

What We Do

The web site offers news, application and accessory review, and tips for iPhone and iPod touch which are the Apple's popular touch screen devices.

Industry

Media

Top Three Things to Communicate

#1 - The best source for the information on iPhone and iPod touch
#2 - The information is up-to-date and trusted
#3 - The representation is professional and clean

Our Target Audience:

Targeted audiences are iPhone and iPod touch users in Japan who wants to catch up on latest news on the device, app reviews, accessory reviews, helpful hits, etc.

Color Preferences

Blue like in the skype logo.

Our Ideas and Additional Information:

Please see the existing web site, which does not have log now, to see the overall design. I would like a logo that matches the site.
http://ipodtouchlab.com/

Themes

Modern
Simple
Bright
Quiet
Serious
Refined
Sporty

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Clothing

Entries
Order by Ranking Entry Number

Contest Entries

Order by Ranking Number
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1 2 3 ... 5 6 7

Discussion

Discussion

nakimo
Japan
Thank you very much for the concepts! I did not expect to get them so quickly.

Some thoughts:

So far, I liked #8 and #5 but I am still open to different designs.

For #4, I liked the idea of incorporating "touch" into the image but I would prefer simpler and cleaner image, like icon used in iPhone apps.

Here are some logs/sites that I like. Hope they can help you to get some ideas on my preference.

http://www.intomobile.com/
http://www.engadget.com/
http://twitter.com/
http://www.tuaw.com/
13 years ago
arlont
Indonesia
must your color preference be blue or you're open to any other color suggestion?
Thanx
13 years ago
2BPencil
Canada
Nakimo,

you can leave individual comments for each designer by double clicking any of the above entries. this will take you to the designer's page where you can leave individual feedback and requests.

This area is reserved for general comments not direct at any designer or design, it also is a good place to post briefing updates or directions

On another note

If no one has done this already, Welcome to Logo Tournament we are happy to see you here and you find some extremely talented designer taking part in your contest. If you have any questions or concerns please contact a Moderator. Moderators have the shield icon beside the avatar

Scott
EastCoast Creative
Designer / LT Moderator
13 years ago
nakimo
Japan
Thank you all for your efforts and designs!!

I'm open to other designs but the color is pretty fixed to blue as you can see from the rankings. It is OK to use other colors as long as the base color is blue.

Some thoughts on the designs:

1. I would like something in the logo that would tell the site is about iPhone/iPod touch. The unlock button in #37 is a good example of it but I'm open to other ideas.

2. I'd like more gradation and/or gloss in the design.

3 Uniquness and originalty in shape. Not just regular letters and circles.

4. the background should be white. The logo can be horizontal in length or square.

I hope this would help.

Regards,
nakimo
13 years ago
Florian
Canada
Dear CH,

I am thinking the on/off button is covered by the copyright law (owned by iPhone) and maybe you can not use it in the logo. Its just a tought. You have to be sure to dont have problems when you want to register your logo.
13 years ago
Florian
Canada
and also the iTunes logo from iPhone
13 years ago
egg
Cyprus
I don't think Apple would have a problem unless their designs where used on an actual product or to promote something different.. I mean it is a website for Apple related news after-all right?
13 years ago
crcdesigns
United States
Can you please rank the newer designs? Or mark them "not interested" if you do not like them? Thank you!
13 years ago