The "TRUE" CollectionLogo Design Contest

Logo Design Contest
Contests / The "TRUE" Collection

The "TRUE" Collection has selected their winning logo design.

For $450 they received 129 designs from 24 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
villas - adventures - lifestyles
What We Do
We customize luxury retreats in the ultimate destinations such as Aspen, Co and Cabo San Lucas, MX offering private villas, unique adventures, health & fitness instruction, and spa & relaxation services. --- I'm thinking of using the word "collection" but it doesnt have to stay... we will have multiple locations like our existing website, www.trueaspen.com, see the link!!!! we need a brand name and then we will link to each location using the prefix TRUE. like TrueCabo.com, but we need a Branding Home page with one name that links to all of them
Industry
Travel & Hospitality
Color Preferences
grey, white, black.... maybe a perrywinkle or a light blue...looking for something very classy, maybe some red in this???
no yellow, green, orange
Our Ideas & Additional Information
one & only resorts - not sure of the website link right now
luxuryvillacollections.com
quintess.com
Themes
Luxury
Classic
Refined
Adventure

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Discussion

 
Client
#3 I kind of like it, but Im no into the font so much - and the circle logo is pretty hard in my opinion. Cant really make out the T & C. I have to think of Robes, shirts as well as print lit. and web presence. But I do kind of like this idea of having both
15 years ago
 
Logo Designer
TrueSpan thank you for the invititation I'll submit a design
15 years ago
 
Logo Designer
ill see what i can come up with
15 years ago
 
Client
we need to make it LifeStyles, NOT Life
15 years ago
 
Client
I like example # 6... its pretty cool, the logo...just not sure if it exists or not? This sort of looks like a T and pretty classy... We need to change the word Life to LifeStyles
Villas ~ Adventures ~ LifeStyles
15 years ago
 
Logo Designer
trueaspen: You have a typo in your slogan, it says LIFE, you still can probably edit that one so designers wont pick it up. Thanks for the invite, I will post soon.
15 years ago
 
Client
i like #15... although Im not sure the Aspen leaf will work for all of our locations... and its very close to the Aspen / Snowmass logo... search the websites and see their logo of the leaf

but i do like the RED somewhat and the cleanliness of it


15 years ago
 
Client
#17 i like this design... its cool. Im not sure if its too"designy" if you know what i mean./.. i like it though

I wonder if we can incorporate more of a T&C in the logo itself, and I think the TRUE is too bold

thanks so much
15 years ago
 
Client
im liking the small amounts of red in the design at this point #25... i like the combination of logo / text to be used independent of each other if necessary,, i also like the butterfly logo incorporated into the T #29, just might need to make it a bit less abstract, and maybe something that could be used on its own if possible? and #27, i think is close and pretty cool, but maybe the design could be a T & C swirl??? its pretty catchy however... thx everybody
15 years ago
 
Client
i think we have decided to stay away from the red altogether... i am liking the periwinkle / blueish. the logos are great so far... please feel free to submit something very unique at any time... i am very happy with the butterfly concept as the designer really thought about the symbolism ... freedom, change, flight, beauty, serene, very very cool!
15 years ago
 
Logo Designer
Ranking the same designer in the first 7 places may stunt your contest.
Other designers may give up thinking that you've already picked a winner.
Just some friendly advice:)
15 years ago
 
Logo Designer
Agree with Mare. If you've already decided for winner, you could write it here, so other designers won't waste time with designing logos.
15 years ago
 
Logo Designer
Paull, you mean bluejet. Mare will not be available for a while since bagging that $1K contest - hahaha.
15 years ago
 
Logo Designer
I had the same feeling. I was not sure if I still have a shot on this, but I still submitted a few...
15 years ago
 
Client
i have been off since yesterday with family... i am on live now and i liked the butterfly quite a bit obviously. I wish designers would have submitted more earlier until waiting until the last minute. I gave 8 days based on the contest suggestions but most came in in the last few days anyway. I like some of the new ones a lot, especially from aremmai. when i choose the winner do we get all of the designs they submit for various applications?
15 years ago
 
Client
i just extended it for 2 days... thats it. I have to move on this. I am happy with the designs that have come through and although i am still partial to the very unique butterfly look. I need something very different like that, something people will identify with and people will recognize... a blue butterfly is very very different and i give the designer much feedback... i like the shield as well, but i am not sure if the symbolism fits for us. i am hoping i can get multiple files from the designer so i can use it in different applications, so the winning design needs to keep that in mind. again i understand the last minute stuff, but it really didnt give me much time to work with anybody else... its cool... all will be great im sure, and thx for your feedback
15 years ago
 
Logo Designer
I concur with Speedlogo, multiple files is not a problem. We can always package the logo with light and dark backgrounds, b&w, with gradients and plain. :-)
15 years ago
 
Logo Designer
Speedlogo: Yes, m'am.

Congrats Illumina! Job well done. It is a beautiful logo.
15 years ago
 
Logo Designer
Thank you aremmai, quite exciting to win my first contest here :)
15 years ago
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