STAR ProgramLogo Design Contest

Logo Design Contest
Contests / STAR Program

STAR Program has selected their winning logo design.

For $575 they received 244 designs from 35 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
The STAR Program is a referral rewards program by School Tours of America, which is a student travel company that provides fun and educational student trips to Washington DC, New York City, and other exciting destinations.
Industry
Travel & Hospitality
Color Preferences
This logo is for a rewards program by School Tours of America. The official name that the logo needs to represent is "STAR Program", which is an acronym for School Tours of America Referral Program. The colors must compliment the School Tours of America logo, which can be seen on their web site at www.schooltoursofamerica.com and on the Graphics Style sheet attached.
Our Ideas & Additional Information
The U.S. student travel industry is crowded with competition, especially with Washington DC trip. This logo must be distinctly different from the competition's colors. The logo should be easily transferable into black & white.
Themes
Colorful
Secure
Simple
Modern

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Discussion

 
Logo Designer
Hello! Here are some hints for getting the most out of your contest as it progresses:

~~ You, the Client, are very important! Your active participation is the single greatest factor influencing this contest. Active participation by you, the Client, helps you get the logo design you want!
~~ What's active participation? It's updating the brief with more information for Designers to work with as the contest progresses, providing feedback to Designers on their entries when they're submitted, and ranking designs at least once a day.
~~ When you provide feedback to Designers, you increase the chances of getting the logo you want. More feedback = better results!
~~ Leave private feedback by clicking on a design. Feedback will be made public upon contest completion.
~~ Rank designs at least once each day -- this will encourage Designers to submit more entries!
~~ Ranking prevents your contest from going idle! Active contests attract more Designers.
~~ Ranking gets your contest noticed. Unless your contest is Private, 1st place entries are posted to the portfolio page: https://logotournament.com/portfolio
~~ Please note: if you're asking for a design that will require several hours to create, to attract Designers willing to invest that amount of time the prize should be at least $400-$500. All "Character" style logos fall into this category.
~~ Designers are not offended by "Not Interested." We'd like to know what you don't want so we can give you the design you do want.
~~ The first phase of the contest is the "Open" phase, and everyone can submit during that time.
~~ After your contest's initial "Open" phase closes, it will enter the "Top 5" phase; only the top 5 ranked Designers will be able to submit revisions at that time.
~~ The "Top 5" Designers are the first 5 Designers in a contest, not the first 5 designs.
~~ When "Top 5" ends, the "Judging" phase begins. The Designer of the 1st place design will be the only Designer who can submit revisions at that time.

More detailed information on how to get the most out of your contest can be found here:
https://logotournament.com/forum/general_discussion/17893

You can also look in: https://logotournament.com/forum/contest_holder_discussion



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11 years ago
 
Client
Thanks for the input! This is my 4th time using LT for my clients and these are great reminders!
11 years ago
 
Client
Thanks for the submissions. I'm seeing some designs that have elements that are similar to our top competitors' corporate logos. Here are the web sites to our top competitors so that you can stay away from similar graphic elements:
www.worldstrides.com
www.eftours.com

Thanks.
11 years ago
 
Client
Not really sure why I'm receiving submissions that look very "science-y" and space-related. Please review the contest brief carefully for creative direction.
11 years ago
 
Client
Hello designers! Love that we are getting a good response to our contest! I'd like to see you push the creativity level as we come into the 2nd 1/2 of the Open Phase. While adhering to my above comments and Contest Brief, I'd like to see more ideas that do NOT use the little man with the round head. He does seem to show up alot! :) Have fun with it! Thanks!!
11 years ago
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