first: thank you for your work so far.
We want to add 3 more points to our briefing:
1. In our view the layouts need to broach more to the topic of cigarettes, smoke and or vapour.
2. We are looking for one graphical accent, which targets the topic and gives the logo a little kind of movement/swing. . here are two samples:
http://www.visavis.de/Bilder/artikel/logo_phinware.gif and
http://c24708.r8.cf1.rackcdn.com/691251244465-223.png