Motorhead MountainLogo Design Contest

Motorhead Mountain is a social media brand that delivers automotive-related photo and video content.

Target audience is primarily male, 20+ years old, interested in classic cars, muscle cars, off-roading, overloading, 4wd, modifications and restoration. Typically have disposable income and live the above lifestyle. Generally live in the western US, spend time outdoors and have their own vehicle that they work on, build up and want to learn more about. Viewers are hands-on.

Photo and content feature both new and classic Jeep and Bronco builds and operation, general maintenance and trip video and reports. Muscle car builds, some performance and drag/road racing.

Red,
blue
black
orange
engines and parts are usually grey or black
classic cars are usually bright colors
Bronco could be bright (lightning) blue
Mustang could be light grey

Car parts and tools/toolbox in the shape of a mountain

Topless Bronco on the trail/mountain

classic car next to new bronco

knobby mud tire with a mountain in the center

fox body mustang on dragstrip next to bronco on the trail