LotsOfHead.comLogo Design Contest

Logo Design Contest
Contests / LotsOfHead.com

LotsOfHead.com has selected their winning logo design.

For $325 they received 74 designs from 14 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
We're all about great beer, great food, great friends and great fun!
What We Do
We teach people all about craft beer.
Industry
Miscellaneous
Color Preferences
Not sure, but some combination of dark blue, black, orange and browns.
If you do add beer to the logo I don't want it to be a very pale yellow, make it closer to a deep gold or amber color.
Our Ideas & Additional Information
What I envision is the words "LotsOfHead.com" presented in a classy, sophisticated web 2.0 look somehow surrounded by beer and/or beer suds. Perhaps the words sit atop a layer of beer foam, maybe there is beer foam also dripping off of some of the letters. Below the logo I would like to see our tagline "We're all about great beer, great food, great friends and great fun!" The logo will need to have an aspect ratio of probably around 3:1 so it is much wider than it is tall. Maybe the tagline itself appears within the beer or completely below the logo.

The pictures that are attached are to give you an idea of what beer head looks like.
Themes
Masculine
Colorful
Luxury
Refined
Complex
Modern
Adventure

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Discussion

 
Client
Hey guys, we're off to a good start, thanks for your entries! Here is my feedback in general (I've left individual comments to submitted designs that I found promising):

1) Font should be easy to read and in a pretty standard font, not in italic.
2) "LotsOfHead.com" should fit into one horizontal line - I don't want these words split up vertically. All characters need to be easy to read, so please don't make the words "Of" or ".com" hard to read or too small.
3) Beer foam should be bubbling up and into the words "LotsOfHead.com", maybe even dripping from some of the characters.
4) Tagline will need to go below the beer foam/head, and this one can be in italic - but cursive font will probably be too hard to read.

Thanks!
13 years ago
 
Client
Hey guys I wanted to provide a very rough mockup of what I'd like to see:

http://lotsofhead.com/wp-content/themes/neoteric-catalyst/css/images/mockup.png

This is VERY rough obviously, but it shows how I'd like to see the beer foam come up and into the letters of the website name, have some beer foam dripping off of the tops of some of the letters, have some beer beneath the beer head, and then the tagline below it.

Please use this as a guide to modify your submissions or make new submissions. Thanks!
13 years ago
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