LedeLogo Design Contest

Logo Design Contest
Contests / Lede

Lede has selected their winning logo design.

For $275 they received 143 designs from 31 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
We make design lamps with LED technology exclusively.
Industry
Home & Garden
Color Preferences
I would like to have one option in Black & White both negative (black background and white logo) and positive.

Then I leave the designer free to choose what colors he/she thinks better express design and light.
Our Ideas & Additional Information
You can check most of the designer lamps brand and logos at this page:

http://www.ylighting.com/brands.html
Themes
Simple
Luxury
Modern
Refined
Feminine

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Discussion

 
Client
I already gave this comment to other designers (and to you as well):
I don't want the 3 primary colors in the logo because they say "low intensity colored LEDs" that is what people have in mind when thinking LEDs.
We use high-intensity White LEDs and we want to stress the "white light" idea. I understand that the 3 primary colors combined could mean "white light" but this is not an easy idea association.
So NO 3 primary colors in the logo.

NOTE: There is one logo with the 3 primary colors among the current selected logos. But in that case the colors work more as an accent than as a clear "colored LED" reference. So they can work (but I am not sure it will survive the final selection).
10 years ago
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