ibbotson asset managementLogo Design Contest

Logo Design Contest
Contests / ibbotson asset management

ibbotson asset management has selected their winning logo design.

For $250 they received 248 designs from 21 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
we are an asset management firm with a focus on LIQUIDITY.
Industry
Financial
Color Preferences
blue, black, white and grey - conservative colors
Our Ideas & Additional Information
Please do not use "IAM" in the design/logo. We want to focus on emphasizing Ibbotson. Also, please submit some ideas which use a lower case "i" in ibbotson. Liquidity and ibbotson are the 2 key components.
Themes
Masculine
Secure

Entries

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Discussion

 
Client
In general at Ibbotson, we do not want to be known as "IAM." We really want to focus on keeping the ibbotson name intact.
15 years ago
 
Client
please note: "ibbotson" should be emphasized, yet should also begin with a lower case "i" in some of your entries, but not necessarily all of them.
15 years ago
 
Logo Designer
Hello! Here are some hints for getting the most out of your contest:

~~ Rank designs daily -- this will encourage more participation.
~~ Ranking designs daily will also keep your contest from getting cluttered.
~~ The more feedback you provide, the better results you are going to see.
~~ Designers are not offended by "Not Interested"
~~ Over-use of "Not Interested" discourages participation.
~~ Ranking is a non-monetary means of showing appreciation for designers hard work.
~~ Designers earn points for ranked designs. We like to earn points.

1st place - 50 points
2nd place - 20 points
3rd place - 10 points
4-6th place - 5 points
7-10 place - 3 points
10th on - 1 point

More detailed information on how to get the most out of your contest can be found here:
https://logotournament.com/forum/general_discussion/914


.
15 years ago
 
Client
we will award the logo to the person who can incorporate liquidity and ibbotson into the logo as creatively as possible. still, the "ibbotson" brand name should be emphasized.
15 years ago
 
Client
we would like to see some ideas where the liquidity them is integrated into the brand, "ibbotson." some other themes which are helpful are global. some entries look like fire/torches - our team didn't like that. We also want all fonts in black.
15 years ago
 
Logo Designer
of course
15 years ago
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