Business Name is “Heart Rhythm Meditation Center of Denver”; we may want to emphasize “Heart Rhythm” more than the rest of the name. Our vision is to grow this into a chain of centers in different cities throughout the US. Logo design should allow for city name change. We are seeking a physical facility right now; it is pictured as being a simple space, with white walls, antique furniture, coral pink cabinet with paint chipping off, lots of light streaming in, couple of plants, and hardwood floors.
Emotional/subjective theme - Love, Harmony, and Beauty (but our clients are a mix of men and women so we do not want it to be feminine; we want to appeal to everyone).
We are open to a either a sans serif or serif typeface but every one of the samples we liked had a sans sarif font. Typeface should be clear and legible. Need to create outlines of any type used. Provide typeface name and foundry source if applicable for possible purchase.
Logo shape - symbolic, simple, not complex nor complicated. no valentines type of heart shape. Anatomical heart shape ok. We have a license from I Am Heart (
https://iamheart.org) to adapt and use their logo (attached) in any way we like. We like the idea of tying our business to the Institute. It may be interesting to take a simpler version of their logo and incorporate it into our logo, or to base our logo on theirs. This is not a requirement; we are open to ideas.
Requirements:
• Need logo design both icon and text.
• Need 1 color version of design and
• Need Full Color version of the design
Logo usage will potentially be the whole gamut including business cards, website, marketing material, and physical building sign.