Heart Rhythm Meditation Center of DenverLogo Design Contest

Logo Design Contest
Contests / Heart Rhythm Meditation Center of Denver

Heart Rhythm Meditation Center of Denver has selected their winning logo design.

For $675 they received 397 designs from 26 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
Harmonize your life through breath and heartbeat
What We Do
We offer classes in heart rhythm meditation, yoga and the applications of meditation to daily life situations.
Industry
Miscellaneous
Color Preferences
Open color palette, but the “dusty” version of the colors. Not crayola colors. Not bright. Could be earth tones, but no brown. We reference the I am Heart logo, but we do not particularly like the color in the logo, nor do we need that level of complexity.
Our Ideas & Additional Information
Business Name is “Heart Rhythm Meditation Center of Denver”; we may want to emphasize “Heart Rhythm” more than the rest of the name. Our vision is to grow this into a chain of centers in different cities throughout the US. Logo design should allow for city name change. We are seeking a physical facility right now; it is pictured as being a simple space, with white walls, antique furniture, coral pink cabinet with paint chipping off, lots of light streaming in, couple of plants, and hardwood floors.

Emotional/subjective theme - Love, Harmony, and Beauty (but our clients are a mix of men and women so we do not want it to be feminine; we want to appeal to everyone).

We are open to a either a sans serif or serif typeface but every one of the samples we liked had a sans sarif font. Typeface should be clear and legible. Need to create outlines of any type used. Provide typeface name and foundry source if applicable for possible purchase.

Logo shape - symbolic, simple, not complex nor complicated. no valentines type of heart shape. Anatomical heart shape ok. We have a license from I Am Heart (https://iamheart.org) to adapt and use their logo (attached) in any way we like. We like the idea of tying our business to the Institute. It may be interesting to take a simpler version of their logo and incorporate it into our logo, or to base our logo on theirs. This is not a requirement; we are open to ideas.

Requirements:
• Need logo design both icon and text.
• Need 1 color version of design and
• Need Full Color version of the design

Logo usage will potentially be the whole gamut including business cards, website, marketing material, and physical building sign.
Themes
Refined
Simple
Colorful
Modern
Style Inspiration

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Discussion

 
Client
After reviewing the logos, (1) We would like to take the words "of Denver" off, so that the name simply reads "Heart Rhythm Meditation Center" (2) We really prefer the logos that reference the I Am logo.
7 years ago
 
Client
(3) We also prefer emphasizing the text "Heart Rhythm" with "Meditation Center" smaller.
7 years ago
 
Client
We like simple, iconic logos. Something 3 dimensional and engaging rather than elaborate and flat.
7 years ago
 
Client
I'm interested in logos with more depth and texture in addition to the simplicity. Would love to see something a little funky and interesting. As for color: Try grays, mustard yellow, teal, mauve, black, multi-colors. Avoid purple, crayola colors, orange, etc. Please use the IAM logo. I like the use of asymmetrical color in some of the logos. I also liked the more circular compositions. Check out the style inspiration logos (minus the Iceberg one).
7 years ago
 
Client
Don't include tagline in the logo
7 years ago
 
Client
I'm curious about using water color imagery.
7 years ago
 
Client
To get more specific about texture-- I don't want shiny. I like antique furniture and textures from nature. I'm curious about black and gray, and playing with the thickness of the lines.
7 years ago
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