Freedom Fitness For WomenLogo Design Contest

Logo Design Contest
Contests / Freedom Fitness For Women

Freedom Fitness For Women has selected their winning logo design.

For $375 they received 82 designs from 23 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
A Fitness Facility wholly and totally dedicated to women's fitness, for women only, that includes weight equipment, group exercise (including yoga and other mind body group exercise), personal training, and cardio equipment
Industry
Sport
Color Preferences
white, beige, dark brown, red for "punch", and a light yellow
Themes
Feminine
Luxury
Modern
Refined

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Discussion

 
#2: Nice job: I'm liking the curviness and scrolliness of the letters. Please let us see it without the Yoga person on top. It may be too frilly. That said, the letters are so thin there is a concern about how they will turn out on signage. Can you tweak it up several different ways including making the word "women" a little larger.

#1: Can you soften this up and get some soft curves going in this. It is a bit to masculine looking. It is clean and elegant.

#3: Can you please repost the black background and make similar changes to it as noted in my comments above.

#4 and #5: The words are more attractive than the logo. It is a little bit to old school "spa for women". Looks a little sappy. Can you please change by a) removing the cartoonish figure and/or changing it but delivering both without and with a different icon attached to the words.

For all, can I see it with the two "F"s in Fitness and Freedom just to see it stacked a little different.

Thanks everyone
12 years ago
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