Forrest Orthodontics Logo Design Contest

Forrest Orthodontics has selected their winning logo design.

For $400 they received 235 designs from 34 different designers from around the world.
Contest
Logo Design Brief
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orthodoc
United States

What We Do

We deliver upscale orthodontic care for children and adults.

Industry

Dental

Top Three Things to Communicate

#1 - Style
#2 - Professionalism
#3 - Class

Our Target Audience:

Our typical demographic is an upwardly mobile upper middle class family with young children who want their children to have nice straight teeth (often something their own parents were unable to give them). A second type of demographic is the young to middle age adult that is discriminating and and wants the best in cosmetics for personal or even business reasons.

Color Preferences

Red letterform mark on white background with black accent
(See current "FW" logo at ForrestOrtho.com home page (just below Map I have place jpeg and tiff of old logo- click on "view logo" and download and/or see info below. This is assuming we stay with something similar to what we have. I really like the existing logo and would like to keep the f, the same font, and the braces- just getting rid of the w, and the "specialist in orthodontics" I only want it to say "forrest orthodontics".

Our Ideas and Additional Information:

We have used our current logo (the "FW" on our homepage at ForrestOrtho.com) for several years now. Dr. Winkelmann ( the W) is phasing out and we are trying to emphasize the Forrest brand. The logo is the last change for us to implement. The only problem is the logo has been very popular and well recognized locally by the patients and referring doctors and we are very fond of it and we will have to really like the new logo to change . I think perhaps that the new logo should be visually similar therefore, to the old logo to maintain a "familiarity". I don't know if it should be an "F" or an"FW" but I like the current font and color. Im not the designer I just bend wire but I do know what I like when I see it.
On the other hand.....I am open to something new and "outside the box" so Im not ruling out anything. I am sad to say that I have been unable to come up with any thing on my own that ties in the fact that the first two letters of my last name (Forrest) and Forrest Orthodontics F.O. share the same two letters!!?? oh well, good luck and thanks and I hope this sends this time cause Im not typing it over! Bye
Please see my website ForrestOrtho.com and on the homepage, just under the map, click on "view logo" for a jpeg and/or tiff of existing logo that you can copy for reference. Hope this helps - Good luck and Thanks.... Kim Forrest

Themes

Colorful
Bright
Luxury
Expensive
Serious
Classic
Refined
Exotic
Elegant
Secure

Style

Letterform Mark

A monogram usually consisting of 1-3 letters.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Television
Clothing

Entries
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Contest Entries

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Discussion

Discussion

Hi, feedback is welcome. Thanks, Fernando
13 years ago
orthodoc
United States
to Fernando-BrandManager,
no one seems to want to use my old logo (see my website forrestortho.com on the homepage under the map click "view logo" for a jpeg of old logo with FW still like the font and would love to see something using just the F from that logo and "Forrest Orthodontics" and the braces underneath. In my bio I said I was "open" to new designs, which I am, but it would make more sense to find something very similar to what I had before. I suspect if McDonalds came up with new golden arches they would be pretty similar to what they have now.
thanks
Kim Forrest
13 years ago
orthodoc
United States
I have been impressed by the work and the input from everyone and just wanted to say thank you.
13 years ago
hadeed
Indonesia
To Contest Holder, i've submitted my design two days ago and i really need any feedback. Thanks.
13 years ago
orthodoc
United States
Hello designers- with 4 days and 20 hours left, MCerit entry #87 has the best example of what I have been looking for. This design is new, clean, elegant, but retains elements of my existing logo. It is both new and fresh for clientele that are not familiar with our office, while familiar and recognizable to our existing referral base. This gives me the best of both worlds. Nice work!!!!

If you havent visited my website yet, you should ( ForrestOrtho.com) On the homepage under the map you can click on "view logo" to get a jpeg of current logo. Also, I have updated my brief on the tournament page you should check it out.

Keep an eye on the prize amount as I am considering increasing the amount tomorrow to encourage more participation.
13 years ago
orthodoc
United States
-DESIGNERS>>>>>> Not sure why it has not posted yet (???)but PRIZE AMOUNT HAS BEEN RAISED TO $400 AS OF TODAY.
13 years ago
SeanEstrada
United States
see pg.2 CH ;)
13 years ago
Ivan Fortunov
Bulgaria
There're many designers here that don't follow the submission rules:

· Neatly centered both horizontally and vertically with spacing all around. (No ugly oversized logos that hit the edges, negative space is a designer's friend!)
· No Borders - we are building a clean and consistent community portfolio.

13 years ago
Ivan Fortunov
Bulgaria
This post was used on a different competition to highlight some rules of the LT (previously posted by Dazzle - Moderator for LT)

" March 22nd, 2009, 11:48am
How are you doing ? hope you are doing great. As this contest is about to come to an end, and you will be chosing the best new logo for your company, i just wanted to have your attention to some important point that you might be aware of or might not. I hope i am not miss understood by pointing out this to you and that you understand.

When the contest ends and you have made your mind and desicion about the winner logo, the winner gets the 1st place, but the 2nd and 3rd place and going on forward, 4th, 5th, 6th , etc , each one or slot should be filled with a seperate designer and different concept you found second best, third best to follow etc.

This helps towards us designers ranking and also it is a way from you to show your appreciation to the hard effort and trails put from the beginning by one designer or appreciating a nice design concept put earlier by a designer that led to developing on right direction for others and you getting the best you could at the end.

It feels frustrating for other designers and pointless of giving all the top rankings for same winner designer, while those were just a small variations of the winning design and therefore the other places 2nd, 3rd, 4th, etc are not filled with different designs from a different designer.

So i hope you understood my point i was just trying to point out to you here and all the best of luck in chosing your winner logo, there are really good ones out there.

Best Regards,

Kareem"
13 years ago
egg
Cyprus
Dear CH, please rank our logos or at least let us know what to expect, thank you
13 years ago
Nikt
Greece
Thanks for nothing.
At least you could show us some respect and rate us.
Amateur!
13 years ago