Esquire Property ManagementLogo Design Contest

Logo Design Contest
Contests / Esquire Property Management

Esquire Property Management has selected their winning logo design.

For $300 they received 113 designs from 18 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
Raising the Management Bar (bar being a metaphor for the CA State Bar as well)
What We Do
We are a full service real estate brokerage specializing in property management of residential income properties (single family homes, condos, apartments.)
Industry
Real Estate
Color Preferences
Burgandy/red for ESQUIRE (asian niche--symbolizes good luck) Also wanted to consider Gold feather coloring representing excellence


our for rent signs are red, white and black...
Our Ideas & Additional Information
we want to emphasize the fact that we have a legal background. Perhaps a quill or a house somehow interwoven? We also like the look of a modern brush-stroke type of logo as well http://whatshakinadvertising.blogspot.com/2009/07/enchanted-quill-logo-before-after.html or http://www.uwstoutbookstore.com/shop_product_detail.asp?catalog_group_id=NQ&catalog_group_name=R2lmdHM&catalog_id=17&catalog_name=R2lmdHM&product_name=QkxBTktFVCBGTEVFQ0UgUVVJTEwgTE9HTw&pf_id=GIFT%2FGIFTS10021095&type=1&target=shop_main.asp Perhaps a Gold quill in the background similar to http://www.iabc.com/awards/gq/ Our logo is at www.esqpm.com.
Themes
Simple
Luxury
Classic
Refined
Secure
Colorful

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Discussion

 
Logo Designer
Hello! Here are some hints for getting the most out of your contest:

~~ Rank designs daily -- this will encourage more participation.
~~ Ranking designs daily will also keep your contest from getting cluttered.
~~ The more feedback you provide, the better results you are going to see.
~~ Designers are not offended by "Not Interested"
~~ Over-use of "Not Interested" discourages participation.
~~ Ranking is a non-monitary means of showing apprecaition for designers hard work.
~~ Designers earn points for ranked designs. We like to earn points.

More detailed information on how to get the most out of your contest can be found here:
https://logotournament.com/forum/general_discussion/914


14 years ago
 
Client
#1 We like the roof line aspect...would like to see roofline and feather perhaps more abstract? I dunno. We don't like the font of esquire...we want something more "proper." We really don't like the gold lettering being that we went to UCLA Law school (you chose USC colors.) We didn't lilke the placement of quill in the "Q" --it makes it look like a Native American sillouette. Thanks.
14 years ago
 
Client
#2 We like the color scheme on this one. We don't like the modern font...we want something more snobish. We like the concept of the quill inking out the house but would like it to be more abstract or muted (have the house more like a shadow?) We also like the fact that this logo art could stand alone by itself with having to be coupled with esquire property management.
14 years ago
 
TLW
Logo Designer
Thank you for the feedback. It takes a little courage to be the first entry as there are fewer clues as to what you are after. :)

I'll work up new art and submit it very soon



14 years ago
 
Client
#1, It does take courage to be the first..I was really excited when I saw somebody charge right in. My wife really likes the roof line concept...but I think it's too common in our industry--perhaps people use it because it's important to make that association?
14 years ago
 
Client
#1 & # 2 I do like the red quill look as opposed to my original black quill. I also like the way it is situated on the left hand side as opposed to the right...

#2 Is it my screen or is the quill fading in color from top to bottom....If so, I like the change in color within the quill. I wonder what it would look like if the word "ESQUIRE" matched the same fading look? I also like the gray shadow look for the house silhouette.

I think the "property management" font/coloring needs some work...I think I want it to fade away and have "esquire" as more pronounced. We want to brand "Esquire" as the choice for local property management. Would the property management font work in a gray or silver tone?
14 years ago
 
Client
#4 We like the gray font color for "property management" and we are trying to decide if we like the lower case lettering for it as well. The area/county in which we live does not have a skyline and there are no tall office buildings...so the cityscape graphics would not accurately reflect our regional business. We also thought the font for "Esquire" was a bit too hip for us.
14 years ago
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