David Easton Band Logo Design Contest

David Easton Band has selected their winning logo design.

For $300 they received 82 designs from 19 different designers from around the world.
Contest
Logo Design Brief Hide
davideaston
United States

What We Do

Soulful, melodic pop/rock music infused with jazz and funk

Industry

Entertainment

Top Three Things to Communicate

#1 - Dynamic and energetic vibe
#2 - Cool
#3 - Strength

Our Target Audience:

I’d say generally we’d fit best into the 18-35 market (although I’ve had people from their teens to senior citizens say they like our music, but if I had to choose, definitely a younger adult crowd)

Listeners of pop/rock music, but much more sophisticated than Brittney Spears. People who would like bands like Steely Dan, Stevie Wonder, Billy Joel, Maroon 5, Jamiroquai, etc.

The lyrics tend to be thoughtful and philosophical, so I’d be also targeting people with those traits

Color Preferences

I am inclined towards orange/purple/yellow/red/ blue but I don't want to limit your imagination here...

I think I only want two or three colors in the logo

Our Ideas and Additional Information:

Check out music/reviews etc of the David Easton Band :
www.davideaston.com
http://davideaston.com/davideastonupdated_003.htm
http://www.myspace.com/davideastonjkrew

Examples of cool past rock band logos :
http://www.intuitivedesigns.net/top-10-rock-band-logos/

I would like for the logo that represents my band to have a cool, funky yet legible font and to also have associated with it an icon or character of some sort that would be associated with the band that fits the vibe of the band – dynamic, soulful, jazz&funk infused rock ( good examples of icons would be Jamiroquai or Rolling stones logos).

I checked several styles above b/c I don't care per se if the logo is an emblem or how exactly it is laid out ... I am more concerned with the following :
NOT corporate, conservative or cartoon like.

I do want it to be original, cool and funky looking, creative, unique and clever if possible....

If you want to dig a little deeper, you can do a search on youtube for david easton and several links will come up

Themes

Masculine
Colorful
Bright

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Emblem

A badge that usually envelopes the logo
Character

A mascot represents the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Clothing

Entries
Order by Ranking Entry Number

Contest Entries

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Discussion

Discussion

ufotofu
United States
Kikko, where did you come up with such a brilliantly original concept?
12 years ago
davideaston
United States
First, thanks to all the designers for your entries thus far. I have been trying to give timely feedback and will continue to try to do so, but I wanted to leave a general comment which I hope will be of some help.

I tried to answer for myself the question "what exactly am I looking for in this logo design?"

So first I asked myself what is this logo design being used for?? Why do I want a logo?"

A few things came to mind... "to solidify my musical identity visually" and "to stand out"

However, I have become aware of a more fundamental reason for the logo...to move merchandise. This logo will be put on T-shirts, CD's, posters etc. So the thing to think about is what would ABSOLUTELY compel you to pick up that CD and buy it?...or at very least want to hear what was on it? What would make you want to wear that T-shirt? and wear it like a badge of honor? ( Of course keeping in mind the target audience of teens to 30-somethings and the genre of music...ie : Soulful Rock infused with Jazz and Funk)

For me, (as of Jan 17 @ 3am) it is still the very 1st entry that would make me want to buy the CD or T-shirt. It is very cool. It has a mysterious strength. It also has the dynamic energy from the color scheme. I'm not suggesting at all that everyone go and copy usotofu's idea...but rather I'm trying to give you the most general concept to get the juices flowing.

So there you go...MAKE ME want to buy David Easton Band's CD!

Thanks and Good Luck!
12 years ago
davideaston
United States
To all designers.... I DON"T want a guitar to be the main focus of the logo...I am a keybord player!

THanks!
12 years ago