We take a modern approach to publishing marketable textbooks, both original manuscripts and anthologies, for professors in the higher-education academic space.
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Education
Color Preferences
Green - perhaps two tones, and perhaps a warm/cool combination.
Orange might be a nice complement, if the orange is a different value than the green.
There needs to be strong contrast to represent solidity, strength and an assurance of quality.
Our Ideas and Additional Information:
Although it's academic publishing, which can be stodgy and 'institutional', we want this to look progressive and fresh while still conveying assurance, quality and trust.
#6 - That's an interesting approach, but I'd prefer to have the graphics separated from the text. "ella" is a beautiful sound, and there can be some stylish, swooping play with the 'l's
#8 is STRONG. Cranberryblue - you're wonderful with all the choices. I like the experimentation with the others, but #8 is the leading contender. The book graphic is a bit more obvious, and less sophisticated that the organic Cog. #9 is also good, but I'm not sold on the orange color. You might want to try cooler tones as well - at first I thought orange would be a good complement, but I'm drifting away from that. Perhaps a clean, pale blue tone (?), not sure. These are great, however. Thank you very much.
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