Body MasteryLogo Design Contest

Deciding between: "Free your body. Empower your life." AND "Move from pain to freedom."

Our pioneering online program teaches people how to live without pain and stiffness. They learn how to move effortlessly and freely, like a carefree child, without pain or limitation. The program is based on sophisticated Feldenkrais movement processes and neurological re-wiring. Our participants learn to become a master of their own body, so they no longer need to rely on painkillers, physiotherapists, heat packs, masseurs.... It's a life-changing program! (To get an idea of the team behind this program, see my website http://www.feldenkraismelbourne.com.au)

I like cheerful, uplifting, bright colours. Aqua, teal, sea blue, electric blue, indigo, light mauve, and any colours in that blue/purple colourscheme. I don’t mind a bit of cheerful yellow or red or light green.

I don’t particularly like orange.

I really DON’T like dull or dark colours like grey, brown, dark blue, dark green, black etc, unless it’s just in the outline or for contrast. :-)

The logo primarily needs to give a sense of BEAUTIFUL HUMAN MOVEMENT. If possible, it would also be good for it to convey a sense of mastery too. (But the most important thing is the movement.)

The image needs to evoke movement that is GRACEFUL, EFFORTLESS, FREE, POWERFUL AND FLUID. It’s not about muscles, it’s about effortless fluid movement.

I’d love my logo to have a sense of colour and beauty and cheerfulness and light. It needs to INSPIRE people and give them hope.

I like the idea of using the figure of a person (OR PEOPLE) leaping gracefully through the air. Perhaps a female figure, as that is more sleek and supple. A long fluid line, with arms thrown UP in the air with joy, legs leaping through the air or jumping up, her back arched a little.

Or two figures - one female, one male. (But I don't want them to look like they're dancing...)

Or maybe someone moving/cartwheeling through nature, (ocean, countryside, mountains, sea/sun) to give a sense of freedom to the movement...?

But I’m open to ANY other ideas you have! The logo might not take the form of a human body at all. Maybe it’ll be a dolphin or a cat, or maybe something else altogether... You guys are the creative ones!

I’m happy with a design with lots of detail, if it is subtle and beautiful and artistic. Otherwise, something simple and striking would be great.

I don’t know if there’s a way to add the idea of “mastery” into the image. Any ideas? Maybe the word “Body Mastery” could somehow have something build into it, like a graduation hat or something. Hmmm... I’m open to ideas on that one.

But I definitely want the word MASTERY to be EMPHASISED, at least by font and colour.

I haven’t decided on the tag line to go with Body Mastery yet. But to give you a sense of the kinds of tag lines that may end up going with the design, I’m thinking of things like “Move effortlessly, live without pain”, “The pioneering pain-relief program”, “Change your life by how you move through it.” “Live an empowered, pain-free life!”, Master your body, master your life”. “Self-transformation through movement.” etc...

I’d like the logo to be delivered to me in a format that can be modified, in case I decide to add in a tag line later on.

Have fun with it!

(ps - I’d love to offer more money, but USD $250 is a lot more in Australian dollars!)