BMW of murrietaLogo Design Contest

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The BMW needs to be BMW font
Let's see it in all black the blue is to lite

FYI
Some helpful information when designing:
http://murrieta.patch.com/articles/bmw-dealership-slated-to-open-soon-in-murrieta
http://www.pe.com/business/local/stories/PE_Biz_D_bmw04.1af3762.html

Thoughts about BMW logo as well as the font:
BMW uses an adopted version of Helvetica (which they recently changed a couple of years ago)
The BMW logo does not appear to be available in EPS (vector) format

If CH (Boris Said) would be so kind as to include the actual BMW profile package with the BMW logo and the font, it would be most helpful. I'm sure that BMW is quite particular about that the brand follows their Graphical profile/Branding to the letter. As of now designers here at LT can only guess or make their own mockups of the BMW logo and font. It is likely that CH will be directed by BMW to exchange these for the real BMW graphical elements/font.

Regards
Robert O. Akerman
Working with Brand building & Marketing in Sweden, Stockholm

I have added the actual BMW Roundel to the attachments. This has the exact size that the BMW letters in teh roundel MUST be. Thanks!

I would like to incorporate the BMW Motorsport "M" and the three colors into the logo somehow. Entry #42 is on the right track. I am trying to attach the BMW "M" logo and coloring but am not having any luck doing so. I added the real BMW roundel but can not seem to find that option now. Thanks!

Would love to see the Authentic BMW M logo (with the shadows) incorporated into the logo for the "M" in Murrieta please. i WILL BE EXTENDING THE CONTEST DUE DATE AS i JUST HAVE HAD THE TIME TO ADD COMMENTS AND RANKINGS DUE TO TRAVEL. THANK YOU VERY MUCH FOR ALL YOUR HELP AND AT THE SAME TIME I HAVE INCREASED THE PRIZE MONEY.

Admin Note: Contest Extended. Client requested more time.

The only thing we love more than racing is winning. It starts with having the ultimate team all working to deliver the ultimate car. That's how we think. That's how BMW thinks. We are partners at the starting line revved up and raring to go. While consumers have hundreds of places they can go to purchase a BMW, the one thing they can't get from
them, is US!

As unique as our team and approach to customer service is, so too needs to be our logo. Our logo needs to say that this is not A PLACE to purchase a BMW, this is THE PLACE. Yeah, we like to mix it up and embrace challenges but this isn't flying by the seat of our pants. No, this is luxury in its finest hour.

Although I REALLY like the logos that include the BMW Roundel I would like to see some creative ideas that only include our name of the dealership "BMW of Murrieta".

In order to compete effectively, our customers will be asking for our very best and thus we feel obligated to ask the same of you.

You will find us respectful of your time and creativity and we will work diligently to provide meaningful feedback all focused on guiding you to the Winner's Circle.

We can't thank you enough for sharing your talents with us and look forward to reviewing your ideas.


Kind regards,

BMW of Murrieta

Sorry for throwing a wrench in the design but BMW just confirmed that we are NOT allowed to use either the bMW Roundel or the Authentic BMW M logo. I would like to still have the three color stripe to the left of the M in Murrieta but it can not be the EXACT M font and logo. I am really liking some of the designs. I am really liking a more Premium, Classy, Racey look if at all possible.

Thanks!

BMW of Murrieta

Happy to hear that you've got confirmation from BMW on this. Hopefully it helps you as much as it helps us in the design strategy of the "BMW of Murrieta" branding.

Regards
Akerman

I really like many of the logos that have been submitted. Knowing that we can not use the BME Roundel or the Authentic BMW M logo, what more can we do? I seem to keep getting such a similar look and feel that some of the logos are identical. I am looking for that logo that really displays "THE" BMW dealership!!! I know that you have HUGE talent and and creative blood that might bring a new look or take on what we are looking for. Think out side the box and see if I am missing something that you know deep inside that I am not able to type.

We are all about WINNING, creating an unforgetable customer experience while deliverying the experience of a life time that allows customers to be excited enough to go home and call many friends about the experience that they just had in our dealership! That is what will happpen when they visit.

Thanks you for all your efforts and I look forward to seeing some really new ideas,

Thank you very much!

BMW of Murrieta

Admin Note: Unique elements may not be borrowed from other designers.