Blue Collar Sales, LLC Logo Design Contest

Blue Collar Sales, LLC has selected their winning logo design.

For $300 they received 204 designs from 19 different designers from around the world.
Contest
Logo Design Brief
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sbenedetti
United States

Slogan

Sales and Marketing Execution as a Service

What We Do

We offer Sales and Marketing as a Service (outsourced) including demand generation, lead generation and nurturing, campaign management, and sales process execution; we also resell or have referral agreements with leading sales and marketing support products like salesforce.com, insideview.com and gotomeeting.com.

Industry

Technology

Top Three Things to Communicate

#1 - Work Ethic - we are not sales "prima donnas - we bring a "blue collar work ethic to the business of selling.
#2 - Technically proficient in the infrastructure that improve sales and marketing success.
#3 - That we are results oriented - by leveraging technology we can provde clear measurable analytics.

Our Target Audience:

Small and mid size companies that sell software/technology and/or services that have limited resources to support sales and marketing functions. These companies have had little or no success adopting current technology that improves sales and marketing. These would include the efforts I described along with Customer Relationship Management software, resources to execute email marketing programs, demand generation strategies, sales followup as well as inbound marketing technologies like search engine optimization and social media optimization.

Color Preferences

Various shades of blue as a primary. Highlights or contrasts in shades of teal, Grey, silver, gold or white might work well.
We are open to ideas.

Our Ideas and Additional Information:

Website: www.bluecollarsales.com

Capital equipment manufactures hire independent manufacturers sales reps - our model is similar to that for software and technology companies. We have the technical infrastructure for these companies to outsource or supplement sales and marketing; we also sell and implement the products we use as consulting services.

Comments Update June 14th:
Several submissions play on the blue collar and tie. The connotation that blue collar is to make is that of a hard worker - think hardhat, steel worker, construction - in a typically white collar world.

I like the idea of an abstract hard hat with a tie built in to a professional fonts. I like a technically oriented pictorial if it communicates work ethic. It should say we work at selling technology like steel workers work at building a building.

Themes

Masculine
Modern
Secure
Complex
Colorful
Loud
Necessity
Economical
Serious
Refined
Exotic

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Clothing

Entries
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Contest Entries

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Discussion

Discussion

sbenedetti
United States
6-22-09 Final Ranking Underway

The Ranking Board represents our favorite concepts 1-10; the balance represents points distribution for efforts from various designers. Thank you all for your submissions.

Blue Collar Sales - Thanks you.
13 years ago
2B Pencil
Canada
sbenedetti,

Hello, Please take a moment to read this "Ranking and General Tips" as complied by one of our designers (Bugy) https://logotournament.com/forum/general_discussion/914

Scott
EastCoast Creative
Designer/LT Moderator
13 years ago