Allied health services for the aging population including physio, occupational therapy, cardiac rehab and dietitians to maintain independence and allow active aging.
Industry
Medical
Top Three Things to Communicate
#1 - TRUST us to help you age actively
#2 - PROFESSIONAL organisation with trained health professionals
#3 - We are the BEST at what we do
Our Target Audience:
TARGET AUDIENCE: Australian males and females. Baby boomers and the aging population. Educated with disposable income and private health insurance. They may be trying to maintain their health, or are battling a chronic health condition and associated disability.. Do not wish to be seen as getting old.i.e. "Active aging". Maintain independence in their activities of daily living.
Color Preferences
Blue
Themes
Simple
Colorful
Luxury
Expensive
Sporty
Style
Wordmark
Stylized type that may include small abstract or pictorial elements.
Pictorial Mark
Literal or representative imagery is used to symbolize the brand.
Abstract Mark
Abstract shapes and symbols convey an idea or feeling.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.
Applications
Web
Print
Signs
Television
Clothing
Diamond Contest
We're sorry, but this contest is presently open to a limited pool of designers.
Also I have a number of competitors in town who already use the "leaping man" kind of symbol that has been used a number of times above eg 32, 25,15. Can still have a stylized person to some degree but can't be one that looks too "leaping"/"jumping"
Am liking the logos that have elements of brain, heart and body too i.e. whole body. Although as you will see not all of them have this, so not an absolute necessity.
Would still be interested in seeing more logos without a person in it, so a different symbol that could still represent our business. Not too keen on anything too "wellness" i.e. trees / leaves though.