Unique and modern logo mark depicting AAA intersected by airflow arrows - of which the arrows were made by ovelapping of the 'A's. Very clean, original and functional.
More compact variation - with cool and warm arrows opposing each other with the AAA creating the barrier between them. Works for keeping in the warm and keeping the cold out and vice versa. Friendly type, ideal for service industry as its not formal.
Before I read your comments, I thought the "airflow arrows" were trees. I like your concept, but it needs to be obvious to the casual observer that it is airflow....or hot vs cold. I recently added to my brief three potential logo ideas. 1. Some sort of simple blower or fan. 2. Something signifying a heat exchange (hot to cold) cycle. 3. A sphere holding an interesting version of AAA. Thanks, Dave
From your portfolio, I like Chesameu with the C that fades out.....something like this could start out blue and change to red to show heat transfer. I also like Kinetix, Fresh Sustainability, and Essential. With slight changes, these may work for the HVAC/R world. Just some thoughts.
AAA reflected in the fan blade, still mehanical. Logo can be broken into 2 separate elements for different usage and will still be recognisable on their own as AAA (unlike other entries).
The next time you make revisions, could you try a few things: 1. Try making the fan blades out of single A's like the other designers did. 2. Try making a larger "hub" circle in the center of the fan. 3. Try tilting the fan.....with the circular arrow surrounding the fan still. This should differentiate your from the other designers.
Oh, and could you try a version that spells out AAA Energy Service Co in addition to the fan being the A's? Not sure the casual observer would realize the fan is actually AAA, so they may mistake us for Energy Service Co.
Have reduced and tweaked the wrench to balance with the text even better. Have removed black as a colour to make overall design 2 colours (which would included shades/gradient).
A couple of thoughts on #214: 1. I prefer the center circle on 216....the solid dot without the extra ring looks cleaner. 2. If possible, I would like the AAA Energy to be larger......things looked great in #190 before adding the AAA....but unfortunately I think we need the AAA. 3. Have you considered making the fan and circular arrow 3D? Just a thought.
Slightly different arrangment of the text allowing larger 'AAA Energy' text. Also brings the overall text height level with the height of the fan Icon.