Caffé LuxeLogo Design Contest

Logo Design Contest
Contests / Caffé Luxe

Caffé Luxe has selected their winning logo design.

For $275 they received 319 designs from 45 different designers from around the world.

Logo Design Brief

Client
South Africa
Slogan
The Luxury of Coffee
What We Do
Caffé Luxe offers a variety of premium coffee brand Capsules and Capsule machines. It is the "Brand for the Brands".
Industry
Retail
Color Preferences
Black & White; Metallics: Gold & Silver / Bronze;
Browns & Sepia tones; Dark blues and Purples; Deep Red / Maroon.
Our Ideas & Additional Information
We are looking for a luxurious, clean, sophisticated look without too much detail.
For inspiration, see www.ilovecoffee.co.za and www.nespresso.com
Themes
Luxury
Refined

Entries

Order by
Ranking
Entry Number
1st

Withdrawn

3rd

Withdrawn

4th

Withdrawn

Withdrawn

6th

Withdrawn

Withdrawn

9th

Withdrawn

10th

Withdrawn

New

Withdrawn

Withdrawn

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

New
New

Withdrawn

Withdrawn

New
New

Withdrawn

New

Withdrawn

New
New
New

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

Withdrawn

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New
New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New
New
New
1 2 3 4 5 6 1 ... 6 Next >

Discussion

 
#4 caters to a very broad mass-market, whereas we are looking for something far more refined, up-market and aspirational.
The logo needs to look like a luxury brand, as we offer international premium brands in our range.
It needs to look more sophisticated, modern and "cutting-edge".
13 years ago
 
#3 We love the black and white, crisp and clean look. Please remember that we are offering the new coffee CAPSULES, and CAPSULE machines (see the websites quoted in the brief).
Iconography of regular espresso machines are incorrect.
13 years ago
 
#5 is getting HOTTER! Love the vibrancy! It looks modern, exciting and has "movement" which connotes a certain social element as well as coffee steam..
13 years ago
 
#8 I really like the typographic treatment. It reminds me of the "Cafe del Mar" logo (Ibiza), which is excellent as we love this from a lifestyle perspective.

I feel that the cup illustration can be stylised or modernised to be more elegant and sophisticated, and
it would also be great to play with the typographic dimension, eg. embossing or metallic effects...
13 years ago
 
LogoTournament Staff
Extended: client would appreciate more designs / getting revisions.
13 years ago
Login
Home Start on your logo Contests Portfolio Designers Why? Help Contact Us
Forum About Us
1-800-300-3231