What We Do
With a strong focus on education, we assist our clients in purchasing and selling real estate, and real estate investing.
Our Target Audience:
The general public in Denver, home buyers, home sellers, real estate investors, and other real estate agents that might want to be a part of our company. We are looking to cater to higher end clients, but have always been strong with the investor clients.
Our Ideas and Additional Information:
Haven't been a fan of a house or rooftop, or castle in the past as part of the logo, it's too literal and obvious... but we're still open to it if you want to take a stab. Word play or letter play on the YC or YCRE interests us (note we have 5 companies, Your Castle Real Estate, Your Castle Summit, etc. so YCRE won't work for all of them). We've already done one logo contest, and the winner was a simple design that used Museo Sans font, it looked strong, we like it a lot (it is the attachment) and it used all caps. I do like all caps as well, but not definitive. I like geometric patterns, balance, simple, easy to digitize and use on yard signs.
I want this to be easily recognizable and memorable, and depict us as a leader in the marketplace. Really want an icon or logo, but have yet to see one that is good enough, despite having hired a local firm and running a contest. So please, be creative!