Wright Fitness and CyclingLogo Design Contest

Logo Design Contest
Contests / Wright Fitness and Cycling

Wright Fitness and Cycling has selected their winning logo design.

For $375 they received 92 designs from 18 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
I own a persondal training studio which also has indoor cycling classes and other high energy fitness classes.
Industry
Sport
Color Preferences
yes to -Orange, Yellow, Black, and/or green.

No to -purple, white, blue.
Themes
Simple
Modern
Adventure

Entries

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Ranking
Entry Number
1st

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10th

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New
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Discussion

 
One of the reviewer posted these comments, which could be helpful for all designers. I'm not sure if you can see comments from other people, so I'll repost them here:
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Here's a few points for all designers:
1. This is indoor cycling, so the design should be less of a traditional road bike, but more of an indoor cycling design which has a flywheel in the back, and no wheel in the front. To see a typical indoor cycle, Google images of the "Keiser M3 Indoor Bike", or visit http://mseries.keiser.com/m3.html
2. In the name, it's ok to use an ampersand instead of the word "and", if that would look better
3. A logo+text where the logo can be used by itself would be useful. Entry #4 is my favorite for this reason, and #8 could work too. Stickers are popular give-aways, so something that can also work onto a round sticker is attractive.
4. The design should look good on clothing, so subtle fading and a mixture of dark and light colors will be hard to pull off. Think about how it will look on various monochrome colors of shirts, which are a popular marketing give away and sales item for a fitness gym.
5. To see Ms. Wright teaching a class, check out this YouTube video for inspiration of the high-energy, supportive environment that she promotes: http://youtu.be/CG8vOBiK4AU
6. I like the ponytails on the silhouettes. Ms. Wright has a ponytail.
12 years ago
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