Wright Fitness and CyclingLogo Design Contest

Logo Design Contest
Contests / Wright Fitness and Cycling

Wright Fitness and Cycling has selected their winning logo design.

For $375 they received 92 designs from 18 different designers from around the world.

Withdrawn

2nd
#86

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6th
#75

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New
#82

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New
#80

Withdrawn

New
#73

Withdrawn

New
#72

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New
#70

Withdrawn

New
#69

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Prefers others.
#85

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Prefers others.
#84

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Prefers others.
#83

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Prefers others.
#77

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Prefers others.
#76

Withdrawn

Prefers others.
#74

Withdrawn

Prefers others.
#71

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Prefers others.
#32

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Prefers others.
#28

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Prefers others.
#27

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Prefers others.
#26

Discussion

 
The bike looks to much like a stationary bike you would see in a physical therapy office. I would like the bike to have a sportier look to it. More like a tri bike.
13 years ago
 
Logo Designer
Naturally, I would be happy to make some updates for you. Just letting you know that only the top 5 ranked designers can submit changes in the next 3 days, so changing the rank to accommodate the need for a few revisions would be great.

thanks
mint
13 years ago
 
Oh, I'm sorry. I just saw that. I ranked everything again this morning. I can comment when am at work through my iphone, but I haven't figured out how to drag things yet so I usually wait til I get home to do that. I am off work today to I will be checking all day, especially since this it the last day for the entries. Thank you.
13 years ago
 
Logo Designer
Hello again,

I have spent the better part of the afternoon improving the design and finally came up with a dynamic symbol that can work on its own if needed. Actually, the design came through based on your thought that the previous bike looked rather stationary, which let me on a path to explore a more sportier type of logo as you put it.

Here is the result logos :
#71 #74
#75 #76

I have included the two versions on an orange background, because I think they look rather bold and also to show that the design works nicely on a single color background as well as black & white. Additionally the design is versatile in its quality to work equally well in horizontal and vertical layout, which can prove an asset if you intend to use your logo on a various media (magazines, flyers, brochures, website, signage, etc.)

Let me know if you need to see anything else.

thanks
mint
13 years ago
 
I really like it. Is there anyway to add a dumbbell or barbell in there somewhere?
13 years ago
 
Very nice work. thank you.
13 years ago
 
Logo Designer
Thank you. Much appreciated.

I have uploaded a couple of designs that use a dumbbell in the "AND" of "Fitness And Cycling". I have chosen that spot for the dumbbell, because that way the main name "Wright" retains greater readability.

This post references designs :
#83 #84

regards,
mint
13 years ago
 
Thank you, that looks great. I think the cycling bike needs to look a little sleeker. Is that a word? Do you know what I mean? Maybe with some Tri-bike bars on the front.
13 years ago
 
Logo Designer
Hello,

I have uploaded a couple of updates with tri-bars pointing upwards and tri-bars facing downwards.

This post references designs :
#85 #86

thanks,
mint
13 years ago
 
Logo Designer
Hello,

I was wondering what is the focus of your fitness and cycling studio. Do you market yourself with bodybuilding and cycling or is the studio more known for its cycling/spinning classes, since that is who Ms. Wright is, right?

I think that the logo needs to reflect that and emphasize on your strong areas instead of trying to portray everything. There is a book on the subject written by Al Ries called "The 22 Immutable Laws of Branding", you can check it if you like.

thanks,
mint
13 years ago
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