Top Three Things to Communicate
#1 - Represent all disciplines of water skiing (3-event, wakeboarding, show, barefoot, etc.)
#2 - It's about water skiiing, so no boats in the logo
#3 - Leadership (Wisconsin federation is held in high regards)
Our Target Audience:
Internal (members) and external (recreational skiers, tourists, and other water skiing organizations). Members are very passionate about water skiing. Family-oriented participation.