Hi Everyone -
Thanks for all the great ideas - it has been a real pleasure getting everyone's take on the company name and see so much talent on a site like this. We have some real strong contenders.
We still have about 5 days on this, but we wanted to point out a few things just to help any future entries keep on track.
After carefully reviewing the ones that have already come in, these are some points we'd like to highlight:
(A) We'd like to steer away from using "paws" or animal prints within the logo, only because it's a clothing line, and we feel a paw or something like that will give it a rustic/hiking/outdoors kind of look which is not what our clothing line is about.
(B) We understand that even though it is "WEARWOLF" as in the mythological creature with the moon, but we'd like to stay away from it literally. It's more about the "WOLF" and less about the whole full-moon thing. We like some of the ones with the crescent moon, but we'll probably go with something that doesn't include the moon reference.
(C) We're looking at a lot of logos with the same placement in reference to the font (graphic centered on top of name), but we haven't seen too many variations of this in terms of placement, proportion, etc... Feel free to submit different arrangements than the standard centered one.
(D) If there are any other classic fonts out there with their own personalities, that would be great. If you have some that are in the neighborhood of the following: Garamond, Mrs. Eaves, Granjon, Caslon, a semi-serif similar to Columbia, Optima or Rotis is OK too if it works), Golden Cockerel,
(E) We would be happy to see any new fresh ideas perhaps using imagery of a man's suit somehow juxtaposed with a wolf-profile - some kind of "positive/negative space" graphics such as the hidden "arrow" in the FedEx logo or something clever like that. Just a thought for anyone who might take a stab at that.
Hope this helps!!! Overall, a lot of great ideas, it's going to prove difficult to pick a winner on this. Much appreciation for the thought and artistry put into the entries thus far. Please feel free to contact us with any other questions at all. We will provide quick feedback as we're constantly monitoring the contest. THANKS!!! :-)
-WEARWOLF TEAM -