Hi, thank very much for all the proposals so far. From my perspective the medical aspect is too strong. This needs to get a little explanation: we want to position our electric cigarette intentionally not as a technical innovation and focus on the aspects such as electric smoking etc. or threatening people. So we decided to position as a healthy, friendly alternative to normal smoking. Cleaner, healthier, friendly. This explains our preference for friendly symbols and the main colour green. Thanks, werner
Hi Melissa, let me be honest. As you can see in the ranking, I have two really strong favourites. That´s the bad news. The good news: now you are on a really good way, maybe a little bit late. But Now your proposal much more fulfills the briefing.
Some more remarks for you to understand my ranking: I did not choose the versions with the red heart. That´s too much weather a symbol for love or reminds on something medical (which always is a negative connotation in the course of smoking).
The flow of the steam directing to the "O" in the shape of the heart in grey is really appealing. We now could start discussing the colours and the used font. That´s always a matter of taste I guess. I would prefer more are vital, natural green tone.
Thank you, Werner. I am honored to be ranked at number 3, and my goal is to win this contest. Thereby I shall continue to improve on the logo... Thanks!!!
#132 Again a clear improvement. But as you can see, the ranked guys at 1st and 2nd also put some efforts into their work. Unfortunately I only can declare one of you for winnin the contest.