And to sustain LogoFreek, actually Altec Lansing's most problem with their identity was the swirl / spiral logo, so decided to change their dominant image this year.
http://news.cnet.com/8301-17938_105-10037841-1.htmlIt's true, a bit overdone with the spirals but let's focus on that the - having in mind that the company name is twirlia and find anything better than those bubbles on 1st place or the spiral itself ;)