TruNovusLogo Design Contest

Logo Design Contest
Contests / TruNovus

TruNovus has selected their winning logo design.

For $475 they received 259 designs from 48 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
Operational Patient Care
What We Do
We have created a new business category; Operational Patient Care.

We are exclusively serving behavioral health facilities and addiction treatment centers throughout the United States. This new category combines two existing services; PEO (which is outsourced HR, payroll & benefits) and Medical Billing and Coding.

In summary, we remove the burden of operational chaos from facility owners so they can focus on healing patients and their families. We are a professional services company providing payroll, benefits, HR, billing and authorizations for behavioral health facilities.

Target Audience: CEO’s, owners and/or executive team members of these facilities.
Industry
Medical
Color Preferences
Primary Color: Blue
Optional Secondary Colors: Yellow, Orange, Green, different shades of Blue, Teal, Turquoise, etc.
You are welcome to add in other colors as well if they compliment the primary color and your design.
Our Ideas & Additional Information
The URL we will be using has a hyphen in it. We thought there could be a way to incorporate that into the logo. Maybe having it over the first "U". Something like TrūNovus. That line could also connect, separate or go across other letters.

We also thought about creating a separation of the two words "Tru" and "Novus" by using different font weights.

We would like this to be a responsive design. Looking at Disney as an example. Their full logo has the castle in it, but the responsive logo is their cursive "D". We would like some element of the logo to be responsive so it could be used as a favicon and other locations where we need a much smaller logo. This could be a shape, an element, or 1-2 letters. That's why we hire out this creative portion, because we have no idea.

These are all ideas and not requirements (except for the responsive part). Everything is open to interpretation.

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Discussion

 
Client
Moving forward, please do not include "Operational Patient Care" as a part of the logo. A tagline is not needed, just a logo.
2 years ago
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