TrueShaperLogo Design Contest

Logo Design Contest
Contests / TrueShaper

TrueShaper has selected their winning logo design.

For $275 they received 206 designs from 31 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
TrueShaper is a shapewear garment line designed to enhance one's figure, primarily for women. (See SPANX, Leonisa, or ContourMD for examples).
Industry
Beauty
Color Preferences
We'll leave this up to you designers for now.
Themes
Feminine

Entries

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Ranking
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Discussion

 
Please make your entries clean, classy, and elegant. That's the feel we're going for. Thanks.

Also, our offering will be much broader than just a shirt, so a more fitting image would be a silhouette of a person's figure or a letter that reflects this or something more along these lines.
13 years ago
 
I'd like to see some options with blue and teal (not necessarily together, but I think that the top color options include black, grey, pink, blue, and teal).

I'd also like to see more stylized letter options. For example, when in all caps I'm sure something creative could be done with the initial T or final R to stylize them, similar to the S in submission #1.

Just some thoughts. Please continue with your contributions!
13 years ago
 
Just an update on colors: I don't think that pink and teal fit the best together; it's too much. It needs to be a neutral, dark color with one brighter color (Example black / grey & pink (entry 1, 64) or black / grey & blue or teal (entry 63).
13 years ago
 
Logo Designer
Hello!

Here are some hints for getting the most out of your contest as it progresses:

~~ Rank designs daily -- this will encourage participation.
~~ Rank a variety of designs to get a variety of entries.
~~ Ranking gets your contest noticed! Unless your contest is Private, 1st place entries are posted to the portfolio page: https://logotournament.com/portfolio
~~ LEAVE PRIVATE FEEDBACK BY CLICKING ON A DESIGN. Feedback will be made public upon contest completion
~~ The more feedback you provide, the better results you will see.
~~ Designers are not offended by "Not Interested".
~~ Over-use of "Not Interested" discourages participation.
~~ Designers earn points for designs ranked 1st - 10th. We like to earn points.
~~ After the Open Phase ends, you can then rank Top 5 Designers in order for them to upload their revised/new logo designs.
~~ After your contest closes it will enter Judging phase. You can re-rank designs in Judging.
~~ While in Judging, the designer ranked in first place can submit revisions

More detailed information on how to get the most out of your contest can be found here:
https://logotournament.com/forum/general_discussion/914

You can also look in: https://logotournament.com/forum/contest_holder_discussion
13 years ago
 
Thank you for the comments. I appreciate them and those in the forum. I actually think it would be a sweet idea for LogoTournament to create a short and concise video or something that each CH watches for 2-3 minutes prior so that they know what to expect and how to best support the process. We want the best logos possible, but many of us don't have experience in hosting these. Also, there could be another short one that delineates some of the stuff that you mentioned around points, final ranking, etc. We certainly want to reward all of the designers for their efforts, but without being told certainly don't know how the system works.

So thanks. Keep sharing.
13 years ago
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