Train Better FitnessLogo Design Contest

Logo Design Contest
Contests / Train Better Fitness

Train Better Fitness has selected their winning logo design.

For $305 they received 124 designs from 17 different designers from around the world.
1st
#122

Withdrawn

6th
#121

Withdrawn

7th
#123

Withdrawn

8th
#124

Withdrawn

9th
#113

Withdrawn

10th
#115

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New
#114

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New
#109

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#111

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#120

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#119

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#118

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#117

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#116

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#112

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#110

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#108

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#107

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#106

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#105

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#104

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#103

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#102

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#101

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#100

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#99

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#98

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#97

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#96

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#95

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#94

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#90

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#89

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#88

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#87

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#86

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#85

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#84

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#80

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#79

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#78

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#66

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#50

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#38

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#37

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#36

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#35

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#34

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#32

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#24

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#23

Discussion

 
This is an amazing start! Thank you for creating the lady - very cool stuff!

I would suggest when you are ready to make the following revisions:
1. Change her eyes so she looks less like the movie "Avatar"
2. Give her a little more muscular definition like she is capable of chin-ups and several push-ups. We don't want her looking like she is naturally skinny, not also not like a body builder.
3. Have her pants go a little lower over the shoes.
4. Change the shoes so they look more like running/tennis shoes instead of bowling shoes.

Thank you and looking forward to your great work.
12 years ago
 
Thank you for your updates! We really like your creations, but we should make the following changes to better fit our brand, audience, and liking.

The male:
1. Smaller chest
2. Less muscular
3. Wears a T-shirt (navy)
4. Flat stomach w/o abs popping out
4. Pants khaki
5. Black belt
6. Black shoes
7. A bit older looking to match the girl

Color:
1. The electric blue appears splotchy and swirly, especially when magnified. Is there a way to correct this?
There does not seem to be a problem with the bold colors of gray, dark navy, white, tans, etc - just the electric blue.

Words:
1. #35 is our preference right now. Can you make the rectangle to "FITNESS" electric blue?

12 years ago
 
Thank you! Is it not possible to use an electric blue that would meet my clarity needs?

The woman: I may use this logo on an exterior sign. Is it possible to have it more noticeable that the woman is in loose jeans? Maybe have her pull them more to the side or change her hand placement or the angle she is standing.

The man: Is there a way to make his muscular definition somewhere between #50 (too much) and #35 (too little)? Could we give him some black athletic shorts and muscular calves?
12 years ago
 
Really liking the logo changes so far!
There is a concern. From our macbook laptop, only your color electric blue looks fuzzy. The same color with other designers on #65 and #69 looks fine. Because other logos colors look good, we know it's not the fault of our laptop computer. Please do your best to accommodate our needs with the electric blue - very important!
12 years ago
 
#79 was a cleaner/non grainy blue than #80.
Can we try something instead of the "circular shading" on the man's shirt? They may look like "spots" from far away on a sign or at first glance on a business card, so "lines" might be a better fit for the brand.

Inspiration for how the man looks in his shirt:
http://tengossip.com/wp-content/uploads/2009/02/ryanreynoldsmenshealth2.jpg
http://www.realfitnessblog.com/wp-content/uploads/2008/08/mens_health_oct0001.jpg
http://justjared.buzznet.com/photo-gallery/2425547/paul-walker-mens-health-march-2010-01/
http://trainwithsusie.com/wp-content/uploads/2010/06/Wahlberg_june.jpg

12 years ago
 
Really like #84. Could you upload and enlarge the man and woman, so I can take a better look?
12 years ago
 
Thank you. Could you make the woman's eyes a little more similar to the man's?
12 years ago
 
Can you upload #89 w/ the non grainy png - it's hard to see the detail.
12 years ago
 
#90 is good. Can you internally rotate (turn in) the man's feet a little bit?
12 years ago
 
Can you show #96 with the color gray in "Train Better" a) with gradient b) without gradient
Please also show the original logo with updated characters without gradient in "Train Better". Thank you!
12 years ago
 
Please show me using your work...not the friend's stuff not #96 I shared (it was for demonstration purposes only). Please keep your rectangle the same size. Everything in your work is the same except (version 1) the moving/fading electric blue (no purple), no gradient, and with (version 2) gradient on the "Train Better". Does this make sense?
12 years ago
 
Basically, tweak #84 with the updated characters. Fading blue rectangle. Lower characters a bit.
Two looks. 1) Original "Train Better" 2) No gradient "Train Better" Thanks!
12 years ago
 
#96, #97, #98 will need to have original rectangle size like #84. On the fade to left, no purple please.
12 years ago
 
Thank you. Could you also show #84 with 1) updated characters? 2) with no gradient?
-both versions without fading blue rectangle.
12 years ago
 
Excellent. Liking the blue fade and solid "Train Better" color of #102.
Can you provide a version of #102 with the female eyes of #88?
12 years ago
 
Let's stick with #102 for now. A few customers mentioned that the guy was a little too big and could seem intimidating. I would suggest showing #94 with the forearms not as wide, and chest not as thick while still keeping those muscular lines and V-shape. The man somewhat looks like he is posing, which may give off a bodybuilder vibe and is not my audience. Think low body fat first, muscular definition second, and size third in priority because we do not want to make him intimidating or seem unrealistic to the customer.
Try to get closer to this and we'll be golden; you're doing great! http://tengossip.com/wp-content/uploads/2009/02/ryanreynoldsmenshealth2.jpg
12 years ago
 
I really like #108 and what you have done with the arm gesture and narrowing the forearms for my audience. Is there a way to change the shading so the chest has less thickness? Still keep the muscular definition please - thank you!
12 years ago
 
Please also enlarge the characters for a comparison. I like the black background, but please do a regular one with a black background.
12 years ago
 
"White Background"
12 years ago
 
We need the following changes please.
The woman:
1. Have the blue shirt go all the way down to cover her stomach.
2. Change her pants color to khaki to make her loose jeans more noticeable (dark on inside of jeans).
The man:
1. Change his pants color to gray.
Thank you!
12 years ago
 
Please keep the athletic look with the woman wearing the same tanktop and it covers her stomach and is tucked inside her loose jeans. You should have the inside part of her jeans to be a different color than the concept in #109. To make it more noticeable, maybe have her pull the jeans out to the side with her thumb on the inside, and fingers on the outside of the jeans to better show her accomplishment.
12 years ago
 
Logo Designer
done, hope you like it... #113
if you wish to see any other change please tell me, happy to work on it.

heru
12 years ago
 
Yes, that is more on track. We are grateful of the revisions; her hand angle best shows the jeans in #113. To make sure we are not sending a mixed message to audience, could you do two things for us?
1) Show both the man and woman in loose jeans
2) Show both the man and woman in fitted jeans
12 years ago
 
We're leaning on #113, and we have a couple suggestions on the characters.
1. Have the woman not be Caucasian with a darker complexion and ambiguous ethnicity.
2. Have the man not have a faux hawk at the top in case this haircut goes out of style over the years
3. Have the man wear a jean color that is not the same as the woman's. Khaki, navy, or any color you think would look appropriate as denim that does not clash with the "fitness" rectangle. We'd like to see different colors to choose from.
Thank you for your patience.
12 years ago
 
Thank you for those. Could you show the characters large like #110 so it's easier to view?
Have the woman w/ complexion of #120 or a little darker and use the man's pants color from #120.
Can you keep all the texture of the man's hair of #110 but not have it come so high - maybe shave down that longer middle area a bit so it's more even while keeping the texture. For example: http://tengossip.com/wp-content/uploads/2009/02/ryanreynoldsmenshealth2.jpg
12 years ago
 
#121 is pretty good. I'll let this one marinate for part of the day.
12 years ago
 
Ok, those changes were great. Just narrowing down the jean color now.
1. May I see #121 with the text
2. #121 with the text and with the man's light khaki jeans like #109
3. #121 with the text with the man's dark navy jeans
Midnight Blue: http://www.colourlovers.com/color/02133B/Midnight_Blue
Thank you!
12 years ago
 
Logo Designer
imo, #123 is the best from my entry.
12 years ago
 
Could you upload #122 with a better resolution file?
12 years ago
 
Logo Designer
LT only provide 280 x 350 pixel. i can send for better resolution after contests ended.

:)
12 years ago
 
Ok. Winner.
12 years ago
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